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jdc · 3 September 2008, 11:54 PM

Anyone got any good stories about Rolex, I found this one the other day about the 5513 and how it got its reference number.

Not many people know but Jacques Coustard as part of a sponsorship deal used his men to dive for the pearls that were used on the submariner bezels. However due to a contract dispute this was halted.

Rolex had to find a solution quick. At the time, 1961, filming had started in Jamaica for the bond movie Dr No. It was decided that some of the highly trained Swiss Rolex technicians assigned to the movie to advise on watches, could be used when the film was not shooting to dive for the pearls. 13 guys were chosen.

To the cries of "we are going in" they plunged to the bottom of the sea. Although highly trained, the inquest found they were high altitude technicians, who had been used to test the Explorer model on the Matterhorn before the big one, Everest. Being Swiss they could not swim or talk fluent English. In fact they were not saying "we are going in" but were crying "we can't f***ing swim as they were eased over the side of the boat.

And that is how the 13 were remembered, on the 5513

Unbelievable I hear you all cry, and it is.

mgm · 4 September 2008, 12:50 AM

Quote:

Originally Posted by jdc

Anyone got any good stories about Rolex, I found this one the other day about the 5513 and how it got its reference number.

Not many people know but Jacques Coustard as part of a sponsorship deal used his men to dive for the pearls that were used on the submariner bezels. However due to a contract dispute this was halted.

Rolex had to find a solution quick. At the time, 1961, filming had started in Jamaica for the bond movie Dr No. It was decided that some of the highly trained Swiss Rolex technicians assigned to the movie to advise on watches, could be used when the film was not shooting to dive for the pearls. 13 guys were chosen.

To the cries of "we are going in" they plunged to the bottom of the sea. Although highly trained, the inquest found they were high altitude technicians, who had been used to test the Explorer model on the Matterhorn before the big one, Everest. Being Swiss they could not swim or talk fluent English. In fact they were not saying "we are going in" but were crying "we can't f***ing swim as they were eased over the side of the boat.

And that is how the 13 were remembered, on the 5513

Unbelievable I hear you all cry, and it is.

You mean the Jacques Coustard of Jacques' Frozen Coustard fame?

mfer · 4 September 2008, 01:11 AM

Where did you find this story?

toph · 4 September 2008, 03:24 AM

Quote:

Originally Posted by mfer

Where did you find this story?

he made it up

it is interesting but do you mean cousteau?

jdc · 4 September 2008, 04:21 AM

Quote:

Originally Posted by toph

he made it up

it is interesting but do you mean cousteau?

I know who Jacques Cousteau is, I just thought a french Jack Custard had a better ring

Tools · 4 September 2008, 04:54 AM

Yes...It's all true...

But the Swiss were so upset with the whole thing that they broke both of Jacques legs...

He has been immortalized in the great film.."Coustard's last stand"...

jdc · 4 September 2008, 05:23 AM

Quote:

Originally Posted by Tools

Yes...It's all true...

But the Swiss were so upset with the whole thing that they broke both of Jacques legs...

He has been immortalized in the great film.."Coustard's last stand"...

That's terrible, can you still get the film on dvd?

Art161 · 4 September 2008, 07:26 AM

Quote:

Originally Posted by Tools

Yes...It's all true...

But the Swiss were so upset with the whole thing that they broke both of Jacques legs...

He has been immortalized in the great film.."Coustard's last stand"...

Quote:

Originally Posted by jdc

That's terrible, can you still get the film on dvd?

Martin, you need either an American or All Region DVD player.

redshirt1957 · 4 September 2008, 07:34 AM

The true tragedy is that there were seats for 15 and only 13 boarded.

jdc · 4 September 2008, 08:23 AM

Quote:

Originally Posted by redshirt1957

The true tragedy is that there were seats for 15 and only 13 boarded.

you are all heart 4 hand

redshirt1957 · 4 September 2008, 08:28 AM

Quote:

Originally Posted by jdc

you are all heart 4 hand

Old joke and the first time I heard it....it was a bus full of lawyers.

jdc · 4 September 2008, 08:33 AM

Quote:

Originally Posted by redshirt1957

Old joke and the first time I heard it....it was a bus full of lawyers.

So you think I may have been spun a line by my insider Rolex source?

Gedanken · 4 September 2008, 10:05 AM

Quote:

Originally Posted by redshirt1957

The true tragedy is that there were seats for 15 and only 13 boarded.

Now, if they'd gone from Cuba instead of Jamaica, it would have been 13 of them in a boat for two.

jdc · 4 September 2008, 05:10 PM

Quote:

Originally Posted by toph

he made it up

Are you calling me a charlatan sir?, not only does that insult me but also my Rolex insider Dr C Clock!

3 September 2008, 11:54 PM	#1
jdc "TRF" Member Join Date: Jan 2008 Real Name: Martin Location: UK Posts: 7,023	Unbelievable Anyone got any good stories about Rolex, I found this one the other day about the 5513 and how it got its reference number. Not many people know but Jacques Coustard as part of a sponsorship deal used his men to dive for the pearls that were used on the submariner bezels. However due to a contract dispute this was halted. Rolex had to find a solution quick. At the time, 1961, filming had started in Jamaica for the bond movie Dr No. It was decided that some of the highly trained Swiss Rolex technicians assigned to the movie to advise on watches, could be used when the film was not shooting to dive for the pearls. 13 guys were chosen. To the cries of "we are going in" they plunged to the bottom of the sea. Although highly trained, the inquest found they were high altitude technicians, who had been used to test the Explorer model on the Matterhorn before the big one, Everest. Being Swiss they could not swim or talk fluent English. In fact they were not saying "we are going in" but were crying "we can't f***ing swim as they were eased over the side of the boat. And that is how the 13 were remembered, on the 5513 Unbelievable I hear you all cry, and it is.

4 September 2008, 01:11 AM	#3
mfer "TRF" Member Join Date: Mar 2007 Real Name: Mik Location: USA Posts: 13,724	Where did you find this story? __________________ member#3242

4 September 2008, 04:54 AM	#6
Tools TRF Moderator & 2024 SubLV41 Patron Join Date: May 2007 Real Name: Larry Location: Mojave Desert Watch: GMT's Posts: 43,514	Yes...It's all true... But the Swiss were so upset with the whole thing that they broke both of Jacques legs... He has been immortalized in the great film.."Coustard's last stand"... __________________ (Chill ... It's just a watch Forum.....) NAWCC Member

4 September 2008, 07:34 AM	#9
redshirt1957 "TRF" Member Join Date: Sep 2007 Real Name: Bubba Location: Bitsyville! Watch: Blue YM today! Posts: 10,053	The true tragedy is that there were seats for 15 and only 13 boarded.

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