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Old 14 March 2017, 10:26 AM   #1
crpinto
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Daytona C as investment...

Dear All,

Bought my first and only Rolex in 2010, since I remember always wanted the submariner but end up choosing the GMT II, and wear it in a daily basis.

About 2 or 3 years ago almost bought the submariner, but felt will end with 2 very similar watches, and have to share wrist time and probably buy a winder and a bring a lot of confusion to my life :-)

I guess I like the idea of having only one.

Now the question, and hope not to offend anyone here, could you consider to buy the "new" Daytona C for the sole purpose of an investment, if so do you think this particular model will increase it resell value thru the years.

Does it make a big difference if it is kept in the box unused for let's say 10 or 15 years or is it used very esporadic once or twice a year.

Appreciate your thoughts.

Thank you.
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Old 14 March 2017, 10:30 AM   #2
Chewbacca
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it won't appreciate if its locked away.

just wear it and you might keep up with inflation but thats about it -- but that's also very good.

buy an older zenith daytona or vintage for a better speculation appreciation purchase.
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Old 14 March 2017, 10:31 AM   #3
albmich
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No one can predict the future. I personally wouldn't "invest" in Rolexes. That money could do more for you in other investments
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Old 14 March 2017, 11:37 AM   #4
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You could spend money in worse ways.
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Old 14 March 2017, 11:42 AM   #5
gregmoeck
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Buy 10, stick in a safe for 10 years and sell as NOS
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Old 14 March 2017, 11:43 AM   #6
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You won't offend me. You could buy one now for 12k and flip it for 16k.
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Old 14 March 2017, 11:48 AM   #7
jonnyz1245
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buy it and enjoy it! I personally wouldn't buy it as an investment. Could you make money at some point in the future? Maybe? could you stay even with inflation? probably. Doubt youll lose money. If you want to make money, buy 12K of amazon stock and hold it for 10 years. Odds are it will increase way more than a mass produced Daytona.
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Old 14 March 2017, 11:51 AM   #8
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Quote:
Originally Posted by crpinto View Post
. . .

Now the question, and hope not to offend anyone here, could you consider to buy the "new" Daytona C for the sole purpose of an investment, if so do you think this particular model will increase it resell value thru the years.

Does it make a big difference if it is kept in the box unused for let's say 10 or 15 years or is it used very esporadic once or twice a year.

. . .
Typically those pieces that are going for a premium initially, fall back to a normal market price after the production run picks up. Sellers today know that and are trying to make their money now, while they can.
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Old 14 March 2017, 12:52 PM   #9
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To me the "investment" aspect regarding Rolex is that you just might be able to buy the right model, wear it for many years, pay to have it serviced and then sell it 5-10 years down the line and not have lost any money but gained the use of it for "free"
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Old 14 March 2017, 12:55 PM   #10
Smarties
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I don't think mass produced watch is a good investment. Rolex doesn't lose as much value as other brands doesn't mean it's a good investment.
There're lots of better investment that can give you better return i.e. stocks, bonds, etc.; if you do your homework and invest prudently.
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Old 14 March 2017, 01:00 PM   #11
Melchizedek
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Quote:
Originally Posted by crpinto View Post
Dear All,



Bought my first and only Rolex in 2010, since I remember always wanted the submariner but end up choosing the GMT II, and wear it in a daily basis.



About 2 or 3 years ago almost bought the submariner, but felt will end with 2 very similar watches, and have to share wrist time and probably buy a winder and a bring a lot of confusion to my life :-)



I guess I like the idea of having only one.



Now the question, and hope not to offend anyone here, could you consider to buy the "new" Daytona C for the sole purpose of an investment, if so do you think this particular model will increase it resell value thru the years.



Does it make a big difference if it is kept in the box unused for let's say 10 or 15 years or is it used very esporadic once or twice a year.



Appreciate your thoughts.



Thank you.


How can someone that has funds to buy a Daytona ask this question??

It's like if Michael Schumacher asked you how to take an apex. It should be common sense specially if you have enough to afford a Daytona that an asset that doesn't lose or gain value is NOT an investment. Might as well leave it in your savings account.


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Old 14 March 2017, 01:01 PM   #12
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I believe modern models will go the way of other "collectibles", the pricey ones are older items that were limited production, or few original models are available. There is nothing limited about a modern Rolex, and a lot of people are going to be holding on to them thinking they will appreciate down the road. Rarity breeds cost, if everyone holds on to them, they won't be rare.
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Old 14 March 2017, 01:17 PM   #13
SL BRABUS
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If you could get 10% off the MSRP, then it a good investment.........
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Old 14 March 2017, 01:21 PM   #14
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Quote:
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No one can predict the future. I personally wouldn't "invest" in Rolexes. That money could do more for you in other investments
This is the one right answer.
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Rolex moved to its furthest point of being a tool watch. The new Sea-Dweller and Meteorite GMT seem best suited for raising PGA trophies, and that might be the closest we get to one anyway.
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Old 14 March 2017, 01:49 PM   #15
Louis (Toronto)
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No. It's not a good investment!
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Old 14 March 2017, 01:51 PM   #16
dafuture
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I can't see this being a good investment. You can never guarantee where the value of a collectors item will go. If you want to wear it in the meantime that makes a little more sense, but as a safe queen I think your money would be better spend elsewhere.
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Old 14 March 2017, 01:54 PM   #17
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It's not likely to be worth more than it is today, at least not in your (or my) lifetime.
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Old 14 March 2017, 01:57 PM   #18
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investment


Great watch
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Old 14 March 2017, 02:05 PM   #19
MCO1
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I just went on the waitlist for one at an AD. I am getting mine to wear and enjoy. Right now in the market it would have a not bad ROI but that won't last. Between the market, Daytona's perpetual popularity, early ownership of a ceramic version, and the ridiculous prices of the old ones I would be happy for it to stay worth what I pay and follow inflation up through my years of ownership. Look at the guys who paid 6k in the early 2000's. I am sure there are many things I could invest 12K in that would give me a better ROI but I wouldn't get as much pleasure out of them.
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Old 14 March 2017, 04:35 PM   #20
U5512
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Don't buy the Daytona C as an investment. Take that money and go here for investment advices and see your money grow:

https://www.bogleheads.org/forum/index.php
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It is a known issue that all of the SubC and GMTIIC's movement have reliability issues. Something to do with a spring that was introduced. I expect this to further increase the value of older Submariners and GMTIIs.
Heck why can't I start my own internet rumor and raise the prices of MY WATCHES!!!!
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Old 14 March 2017, 04:38 PM   #21
cwieb
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Typically those pieces that are going for a premium initially, fall back to a normal market price after the production run picks up. Sellers today know that and are trying to make their money now, while they can.
Well said. The only direction the 116500 can go for the next couple years is down to meet the msrp price establishing more of an equilibrium. Buying low and selling high is the goal so buying a watch thats price is currently inflated would not make much investment sense unless you really have to have it to enjoy!
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Old 14 March 2017, 04:48 PM   #22
Xerxes77
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no one can predict what will be let say in 2-5 year
maybe the price rise but IMO you buy it if you want but buy it if you like it
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Old 14 March 2017, 04:53 PM   #23
rdc2
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Investment is just an excuse we use to our dearest better half for a nod on our next expensive watch purchase.....
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Old 14 March 2017, 05:00 PM   #24
brucethemanlee
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as long as you can get your money back that's a good investment. you will have lost time value of money but assuming you wear it you will have received utility value. but overall watches are horrible investment.

daytonaC has best chance of retaining value in 10 years time.

On an ongoing basis there will be just more and more daytonas coming onto the market not less.... prices will start to come down and rest at or slightly above msrp
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Old 14 March 2017, 05:39 PM   #25
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The definition of an investment must be a loose one here. :)

In general, Rolexes retain their value well. This means you can buy one (provided you get it at or around MSRP), enjoy it for years, and then sell it for minimal loss. One could argue that value was retained since you likely would lose less than the intrinsic value you got out of it during your use of it.

Investments are meant to appreciate in value, however.

Watches, new or vintage, are generally not vehicles that do that.

Occasionally some do go up in value. That's known as gambling rather than investing, since no amount of research can help you truly gain the upper hand.

Buy the watch knowing that it'll lose less value from use than most of its competitors. Enjoy it in good health. And if one day you decide to sell, then so be it.
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Old 14 March 2017, 06:59 PM   #26
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Investment is just an excuse we use to our dearest better half for a nod on our next expensive watch purchase.....
Well said
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Old 14 March 2017, 08:07 PM   #27
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Chaps

Anyone who pays a premium to buy a Daytona C as an investment is onto a sure loser.

Grey dealers are buying up and selling quick in order to make a quick killing because there is enough people around who want it right now, but that is not going to last forever and prices will slowly drop. They may sell for above the official price but current buyers are going to be nursing a loss for years to come.

The SD4K is evidence of this. It was released a couple of year ago and prices rocketed and the mugs bought in as an investment. Today the prices are back to normal and there are many of those early buyers nursing a loss.

The only way a normal guy can make money out of a Rolex is to buy either vintage or a pre owned SS model. That way you will at least probably get your money back.

The best bet is to buy the watch that you will enjoy and stash your surplus cash into equities.

Regards

Mick
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Old 14 March 2017, 08:11 PM   #28
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Quote:
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Chaps

Anyone who pays a premium to buy a Daytona C is onto a sure loser.

Grey dealers are buying up and selling quick in order to make a quick killing because there is enough people around who want it right now, but that is not going to last forever and prices will slowly drop. They may sell for above the official price but current buyers are going to be nursing a loss for years to come.

The SD4K is evidence of this. It was released a couple of year ago and prices rocketed and the mugs bought in as an investment. Today the prices are back to normal and there are many of those early buyers nursing a loss.

The only way a normal guy can make money out of a Rolex is to buy either vintage or a pre owned SS model. That way you will at least probably get your money back.

The best bet is to buy the watch that you will enjoy and stash your surplus cash into equities.

Regards

Mick
Mick, I agree and personally would never pay a premium for one myself nor did I. I will say though that most of the grey dealers I know are buying for a premium and then marking up from there. They aren't actually getting them from AD's but from members and people who simply bought to make a quick buck. At some point the hype will clearly die down and for anyone who bought at a substantial premium will be at a loss. Regards, Ken
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Old 14 March 2017, 08:15 PM   #29
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There are better investments. Wear what you own and enjoy!
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Old 14 March 2017, 08:20 PM   #30
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What's wrong here?
Everyone has been easy on the OP.
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