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Old 27 February 2019, 04:22 AM   #31
t65tampa
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Yes. When? I don't know.
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Old 27 February 2019, 05:17 AM   #32
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100% guaranteed increase of 30% or more so the time is now to buy what you want if you can find it......or that's the story I told my wife ;)


If the submariner date gets north of 11k, it’s not worth it. Daytona 30%, absolutely.


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Old 27 February 2019, 05:19 AM   #33
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If the submariner date gets north of 11k, it’s not worth it. Daytona 30%, absolutely.


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People will still line up to buy it. Just like with previous price increases. I actually think Rolex can do this more liberally now as it grows it's Tudor brand underneath it.
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Old 27 February 2019, 05:29 AM   #34
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If the submariner date gets north of 11k, it’s not worth it.
A 20% increase would put the current Sub Date at $10,260, which is still over $300 less than a fully-stickered one lists for on DavidSW. I wonder how many would actually sell at that price, though.
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Old 27 February 2019, 05:30 AM   #35
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Rare to have a price rise close to Baselworld.
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Old 27 February 2019, 06:07 AM   #36
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Rolex might raise it’s prices but as consumers we create 30 to 110 percent increases I wouldn’t worry about Rolex raising it’s price it will not be as bad as our demand for these watches.
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Old 27 February 2019, 06:14 AM   #37
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A 20% increase would put the current Sub Date at $10,260, which is still over $300 less than a fully-stickered one lists for on DavidSW. I wonder how many would actually sell at that price, though.
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Old 27 February 2019, 06:25 AM   #38
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I remember when I'd need to buy before Valentine's day because price increases always came in February around that time.

But those were also the days you could guess the discount based upon the metal. SS, TT or solid gold.
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Old 27 February 2019, 06:56 AM   #39
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is there a line on this in vegas? Or more importantly for discontinuations? Might as well have some fun while we are at it
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Old 27 February 2019, 07:38 AM   #40
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100% to 0%

Next question.
Could you be a little less specific? 😂
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Old 27 February 2019, 07:45 AM   #41
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It’s very likely. Rolex really hasn’t increased prices much if at all in the U.S. in the past 5 years. Sure they have bumped up the prices of some new models (steel BLRO, CHNR) but not the older ones.
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Old 27 February 2019, 07:48 AM   #42
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Just got back from shopping for a DJ for my wife, from the same AD I bout my GMT LN a couple of months ago. His question when we said we need to think about it: “why would you wait? Just so you can pay the higher price next month?” He said they aren’t allowed to discount any of the SS models, even the DJ. Told him I’d take it now if he bundled a BLRO or BLNR, but he said the wait would be several years. Didn’t sit well...
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Old 27 February 2019, 07:51 AM   #43
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Just got back from shopping for a DJ for my wife, from the same AD I bout my GMT LN a couple of months ago. His question when we said we need to think about it: “why would you wait? Just so you can pay the higher price next month?” He said they aren’t allowed to discount any of the SS models, even the DJ. Told him I’d take it now if he bundled a BLRO or BLNR, but he said the wait would be several years. Didn’t sit well...
Just pick up the Datejust unworn (stickers and everything) from a grey. There is no benefit to buying this from the AD. It’s not expensive enough to get you a BLRO or Daytona bundled in a deal.
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Old 27 February 2019, 08:09 AM   #44
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Are ADs holding stock in hopes of price increase?
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Old 27 February 2019, 09:42 AM   #45
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His question when we said we need to think about it: “why would you wait? Just so you can pay the higher price next month?”
That's some next-level Jedi mind-trick shiz right there. He should patent it, because pretty soon every salesman is going to be using it.
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Old 27 February 2019, 10:12 AM   #46
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A price increase isn't going to do jack sh!t to fix the shortage unless Rolex increases supply. A price increase (without supply increase) will only help the grey dealers.
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Old 27 February 2019, 10:38 AM   #47
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I can see a 10% price increase across the board. Pretty soon I'll just move on to Patek or AP since Rolex is trying to price themselves into that bracket. If I'm going to be spending haute horology money I mind as well buy haute horology and not a mid level mass produced watch.
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Old 27 February 2019, 10:45 AM   #48
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I can see a 10% price increase across the board. Pretty soon I'll just move on to Patek or AP since Rolex is trying to price themselves into that bracket. If I'm going to be spending haute horology money I mind as well buy haute horology and not a mid level mass produced watch.
It doesn't work that way. Patek and AP will just raise their prices. Of course pre-owned Calatravas and stuff like that will remain close to where they are but those aren't the ones that people are crazy about.
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Old 27 February 2019, 01:04 PM   #49
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It doesn't work that way. Patek and AP will just raise their prices. Of course pre-owned Calatravas and stuff like that will remain close to where they are but those aren't the ones that people are crazy about.


I don’t know that Rolex is in the Patek category. Why would Rolex care if Patek or AP raises their prices? Rolex is still going to be the most affordable of the 3 regardless of quality.


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Old 27 February 2019, 01:10 PM   #50
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The probability = 100%
The timing is anyone’s guess.

Not likely before the Basel show, so I’d say 99% chance the next increase will be after the show.


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Old 27 February 2019, 02:34 PM   #51
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I would say the odds range from the unknowable to the unknowable. Just a hunch.
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Old 27 February 2019, 02:44 PM   #52
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on an infinite timescale, 100%.
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