Rolex model given names are childish and inaccurate

[Raku]

It really irks me when I see these stupid names being used when a Rolex model is referenced.

Please allow me to elaborate:
- Coke - the Coca Cola logo is red and white, the bezel is red/black
- Pepsi - the Pepsi logo is red/white/blue while the bezel is only red/blue, surely Superman or Spiderman would have been more appropriate
- Batman - this character's costume is more like black/yellow (see the logo background and belt) while the bezel is black/blue.
- Kermit - it's a green frog and the watch has a green bezel and black dial

All of the above don't make sense to me and I will never use them.
I find them childish and inappropriate for such an amazing brand like Rolex.
I see no issue in calling a watch ''126710BLRO''.

Is anyone else who feels the same way?