Why are we so Obsessed?

[Jfo122]

For what it's worth, I own a few AP's and while it may be prettier the movements were far from 'better'

Personally I love Rolex for their comfortability and reliability

[replicator]

Originally Posted by mmmmp

Ever try getting a Lange, Girard Perregaux or Glashutte repaired? Rolex, the one company that *least* needs Service Centers and repair networks worldwide offers unparelled support and assistance to owners. They still support decades old references (within reason) so owners can feel safe knowing their watch can always be repaired & brought up to 'like new' if desired.
History, design, recognition and lifetime support - that's quite a few gòod reasons to buy a Rolex.

As for "obsessed", speak for yourself. I appreciate good quality, I've never been obsessed by anything material.

Sent from my SM-A520W using Tapatalk

This.. Service is a pain with most other high end brands. Either it’ll cost you and arm or a leg, or take months, or both. Modern Rolex goes a decade easy without a service. Also buyer can feel confident they won’t pull their designs to suit a fad for some quick bucks.

[F33A]

Durability is the key for me. I've worn Rolex watches every day for the last 50 years and never managed to beat one to death.

[Gladiat0r]

It’s a great brand. Owned plenty of rolexes and sold them but always come back to Rolex. I currently own 1 AP and 3 Rolexes. Rolex just checks so many boxes and is such a great overall watch. Like a Porsche 911. It’s not the best at anything but it’s such a damn good car.

[DJ39]

Originally Posted by Polarexplorerii

Rolex does not have the best movement, open case backs, or decorated movements for us to look at, etc. but we are so obsessed with this brand. Other brands like AP, Patek etc. check all those boxes AND and a little more easy to obtain (of course more expensive) and an AD. So why do we lust over ROLEX?

There are two kinds of people, people who get it and those who don't

Decide on which one you are