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rolexsubdate · 21 April 2010, 01:35 PM

I am hearing that after the letter v, Rolex is assigning random letters? That sounds very unorganized ..... or maybe I misunderstood .... so what letter or letter/number combo comes after V??

hennabav · 21 April 2010, 01:38 PM

Yes, after V serial, Rolex has assigned random serials...a mixture of letters and numbers.

Currently, there is no real defining combo after V

moviefreak · 21 April 2010, 02:31 PM

Random.. So no more worries about the age of the watch.. Some people are freaking out and calling Robert Landon to decipher the new codes

Big B · 21 April 2010, 03:17 PM

I heard the same and asked my AD. He showed me a watch they got in that either had the letter "O" or the number "0" followed by DP, then I believe 6 numbers following. Not sure what the breakdown is, but I would assume a new accounting for Rolex's product.

JJ Irani · 21 April 2010, 04:11 PM

Quote:

Originally Posted by rolexsubdate

I am hearing that after the letter v, Rolex is assigning random letters? That sounds very unorganized ..... or maybe I misunderstood .... so what letter or letter/number combo comes after V??

When I last learnt the alphabet at Kindergarten, it was "W"!!

Puffy · 21 April 2010, 04:22 PM

I've seen the new serial nos at an AD here in London, looks very random, defo Da Vinci code material

Singslinger · 21 April 2010, 04:35 PM

Quote:

Originally Posted by JJ Irani

When I last learnt the alphabet at Kindergarten, it was "W"!!

chrislkb · 21 April 2010, 07:14 PM

Quote:

Originally Posted by JJ Irani

When I last learnt the alphabet at Kindergarten, it was "W"!!

padi56 · 21 April 2010, 07:44 PM

Quote:

Originally Posted by Puffy

I've seen the new serial nos at an AD here in London, looks very random, defo Da Vinci code material

Myself just cannot see what the fuss is over a case letter,Rolex is the only one that generates this case date nonsense.Most other brands you would not even look at the serial,all you would be concerned with is that it matches your papers if you had them.Myself am very pleased that Rolex have got rid of these approximations when a case was stamped.Just like the past holograms and the case date letters these have generated more questions over the years, than the most important bits the actual movement and watch.

InVision · 21 April 2010, 08:29 PM

Quote:

Originally Posted by rolexsubdate

I am hearing that after the letter v, Rolex is assigning random letters? That sounds very unorganized ..... or maybe I misunderstood .... so what letter or letter/number combo comes after V??

CHAOS...

Mike

PanosI · 21 April 2010, 09:31 PM

Quote:

Originally Posted by InVision

CHAOS...

Mike

mfer · 21 April 2010, 11:41 PM

For the most part I agree with Peter.

The only nice thing about knowing the "approx" year of manufacture is when buying a recently recently used Rolex without papers. I mean one within five years. That way, you could know how far away the sch service would be. It was also a good way to rule out really bad fakes or peope saying they have an all original Rolex when the serial indicates it should be a T dial and the dial is L. It was nice to have, but not needed. Just buy the seller, there are plenty of good ones out there.

sonikbyte · 21 April 2010, 11:46 PM

The random numbers are now playing a da vinci game of guessing the age of the watch..

smallcandle · 22 April 2010, 12:22 AM

Personally, I like being able to determine the approximate age of a watch, so this new "system" doesn't please me. But then again, Rolex never asked my opinion...

The GMT Master · 22 April 2010, 12:41 AM

I think the system is a good idea, stops all the nonsense over whether a V-serial is more valuable than an M-serial, or whether there have been changes, or whether it signifies a 2010 model etc. It'll certainly bring my blood pressure down

SLA · 22 April 2010, 01:14 AM

Exactly Chris, you work at an AD and my guess is that they requested/approved this change. It is definitely not helpful to the purchaser of watches. Could you imagine the problems if automobile manufacturers did this with the vehicle identification number on your car? That system is quite helpful, the number can decoded not only as to where and when it was made but often which engine was installed and other information.

Right now that random numbers aren't a problem as they actually date a watch to a 2010 first sale but looking years down the road I think people will look unfavorably on Rolex for making this change.

DRAWTOOL · 22 April 2010, 01:24 AM

Quote:

Originally Posted by JJ Irani

When I last learnt the alphabet at Kindergarten, it was "W"!!

Unless you are doing a sobriety test and then it's "J".

padi56 · 22 April 2010, 02:17 AM

Quote:

Originally Posted by SLA

Exactly Chris, you work at an AD and my guess is that they requested/approved this change. It is definitely not helpful to the purchaser of watches. Could you imagine the problems if automobile manufacturers did this with the vehicle identification number on your car? That system is quite helpful, the number can decoded not only as to where and when it was made but often which engine was installed and other information.

Right now that random numbers aren't a problem as they actually date a watch to a 2010 first sale but looking years down the road I think people will look unfavorably on Rolex for making this change.

Well you tell me of any other watch brand high end or any other when a case letter is more important to some than the actual watch.

dweb · 22 April 2010, 02:25 AM

Quote:

Originally Posted by padi56

Well you tell me of any other watch brand high end or any other when a case letter is more important to some than the actual watch.

X2.

The irony is that (as someone noted in an earlier post after a trip to the AD), with the use of O (or 0) for the first time in Rolex history (as far as I know), these 'first edition' O/0 will probably be highly sought after in 20 years. Kind of ridiculous, but to each his own...

David

Tools · 22 April 2010, 03:02 AM

I think that things will be just fine with the random numbers...

There is way too much bad information about serial prefixes around, and charts and "experts" that are downright misleading

This will even help support values in the long run, and price will be based more on watch condition rather than on "when was it made", which, for a piece of steel, is pretty unrealistic when you think about it...........

JJ Irani · 22 April 2010, 03:32 AM

Quote:

Originally Posted by InVision

CHAOS...

Mike

Chipmunk · 22 April 2010, 03:37 AM

Quote:

Originally Posted by JJ Irani

When I last learnt the alphabet at Kindergarten, it was "W"!!

Johny · 22 April 2010, 07:46 AM

the v dragged on for quite a long time. the random may be a stop gap untill the new watches hit the ads. something to consider.

The GMT Master · 22 April 2010, 07:47 AM

Quote:

Originally Posted by Johny

the v dragged on for quite a long time. the random may be a stop gap untill the new watches hit the ads. something to consider.

The circular ADs in the UK have received says otherwise - the random numbers are coming to all models, and will be here to stay

Johny · 22 April 2010, 07:57 AM

Quote:

Originally Posted by The GMT Master

The circular ADs in the UK have received says otherwise - the random numbers are coming to all models, and will be here to stay

well in that case i am glad to have purchased a v....end of an era. johny

The GMT Master · 22 April 2010, 08:02 AM

Quote:

Originally Posted by Johny

well in that case i am glad to have purchased a v....end of an era. johny

Certainly one way of looking at it

Johny · 22 April 2010, 08:07 AM

Quote:

Originally Posted by The GMT Master

Certainly one way of looking at it

yes it is. random is the future

padi56 · 22 April 2010, 08:01 PM

Quote:

Originally Posted by Johny

well in that case i am glad to have purchased a v....end of an era. johny

Its just a case date stamp very much like the millions upon millions other case date stamps only difference is the letter..And the same for this new type of random serial its only a case stamp nothing more.

Johny · 22 April 2010, 08:10 PM

Quote:

Originally Posted by padi56

Its just a case date stamp very much like the millions upon millions other case date stamps only difference is the letter..And the same for this new type of random serial its only a case stamp nothing more.

just like the evolution of the car number plate. they all have their place in history.

21 April 2010, 01:35 PM	#1
rolexsubdate Banned Join Date: Sep 2008 Location: The Moon Posts: 1,238	What letter after 'V' ??? I am hearing that after the letter v, Rolex is assigning random letters? That sounds very unorganized ..... or maybe I misunderstood .... so what letter or letter/number combo comes after V??

21 April 2010, 02:31 PM	#3
moviefreak "TRF" Member Join Date: Nov 2008 Location: in my house... Posts: 5,524	Random.. So no more worries about the age of the watch.. Some people are freaking out and calling Robert Landon to decipher the new codes __________________ Cheers, Eduardo Be a WIS not a WUSS... and remove all the stickers..

21 April 2010, 04:22 PM	#6
Puffy "TRF" Member Join Date: Oct 2009 Location: Here and there Posts: 12,485	I've seen the new serial nos at an AD here in London, looks very random, defo Da Vinci code material __________________ Fine Quality is Long Remembered After the Pain of Spending Money is Forgotten

22 April 2010, 12:22 AM	#14
smallcandle "TRF" Member Join Date: Mar 2009 Real Name: Brian Location: Kansas Watch: 16610, Omega PO Posts: 1,898	Personally, I like being able to determine the approximate age of a watch, so this new "system" doesn't please me. But then again, Rolex never asked my opinion... __________________ Things got out of control and I had to stab a clown...

22 April 2010, 03:02 AM	#20
Tools TRF Moderator & 2024 SubLV41 Patron Join Date: May 2007 Real Name: Larry Location: Mojave Desert Watch: GMT's Posts: 43,514	I think that things will be just fine with the random numbers... There is way too much bad information about serial prefixes around, and charts and "experts" that are downright misleading This will even help support values in the long run, and price will be based more on watch condition rather than on "when was it made", which, for a piece of steel, is pretty unrealistic when you think about it........... __________________ (Chill ... It's just a watch Forum.....) NAWCC Member

21 April 2010, 01:38 PM	#2
hennabav Banned Join Date: Mar 2009 Real Name: Jon Location: New England Watch: --Rolex-- Posts: 2,391	Yes, after V serial, Rolex has assigned random serials...a mixture of letters and numbers. Currently, there is no real defining combo after V

21 April 2010, 03:17 PM	#4
Big B Member Join Date: Nov 2008 Location: Utah Watch: Rolex 116610 Posts: 41	I heard the same and asked my AD. He showed me a watch they got in that either had the letter "O" or the number "0" followed by DP, then I believe 6 numbers following. Not sure what the breakdown is, but I would assume a new accounting for Rolex's product.

21 April 2010, 11:41 PM	#12
mfer "TRF" Member Join Date: Mar 2007 Real Name: Mik Location: USA Posts: 13,724	For the most part I agree with Peter. The only nice thing about knowing the "approx" year of manufacture is when buying a recently recently used Rolex without papers. I mean one within five years. That way, you could know how far away the sch service would be. It was also a good way to rule out really bad fakes or peope saying they have an all original Rolex when the serial indicates it should be a T dial and the dial is L. It was nice to have, but not needed. Just buy the seller, there are plenty of good ones out there.

21 April 2010, 11:46 PM	#13
sonikbyte Member Join Date: Mar 2010 Location: Singapore Watch: Rolex Submariner Posts: 149	The random numbers are now playing a da vinci game of guessing the age of the watch..

22 April 2010, 12:41 AM	#15
The GMT Master "TRF" Member Join Date: Jul 2008 Real Name: Chris Location: England Posts: 8,150	I think the system is a good idea, stops all the nonsense over whether a V-serial is more valuable than an M-serial, or whether there have been changes, or whether it signifies a 2010 model etc. It'll certainly bring my blood pressure down

22 April 2010, 01:14 AM	#16
SLA "TRF" Member Join Date: Mar 2010 Location: GMT-8 Watch: 14060M, 116520 Posts: 153	Exactly Chris, you work at an AD and my guess is that they requested/approved this change. It is definitely not helpful to the purchaser of watches. Could you imagine the problems if automobile manufacturers did this with the vehicle identification number on your car? That system is quite helpful, the number can decoded not only as to where and when it was made but often which engine was installed and other information. Right now that random numbers aren't a problem as they actually date a watch to a 2010 first sale but looking years down the road I think people will look unfavorably on Rolex for making this change.

22 April 2010, 07:46 AM	#23
Johny "TRF" Member Join Date: Mar 2010 Real Name: john Location: Scotland Watch: sub 16610Lv Posts: 13,523	the v dragged on for quite a long time. the random may be a stop gap untill the new watches hit the ads. something to consider.

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