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Old 8 August 2015, 06:28 AM   #1
toomuchtalk
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Rolex Expedition Adverts.

I thought I would share my collection of Rolex tool/sports watch adverts. I love them and they are one of the reasons I got into Rolex.

They are focused on the following watches, Explorer, Explorer 2, GMT Master 2, Submariner and Sea Dweller.

They are all the 5 digit references; which produced the best adverts...

The first one is about John Ridgeway and features the explorer 2.
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Old 8 August 2015, 06:32 AM   #2
toneafficianado
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Fascinating
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Old 8 August 2015, 06:33 AM   #3
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very cool!!
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Old 8 August 2015, 06:37 AM   #4
toomuchtalk
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Cheers! I am going to post all the adverts I have..
So, get a pillow or a beer!
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Old 8 August 2015, 11:21 AM   #5
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Can wait to see them all
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Old 8 August 2015, 11:32 AM   #6
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I can't wait to see and savor the rest! You produced the very best thread on this forum that I've seen, and these types of ads plus the history and lore of Rolex tool watches used "in anger" are why I love the brand.

Cheers and thank you!

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Old 8 August 2015, 11:46 AM   #7
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You are your own Rolex Expedition advert Sir.
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Old 8 August 2015, 01:22 PM   #8
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Love your posts; especially since I'm a former Explorer and current Explorer II owner. Mine saw a lot of flight time in the SH-60 Seahawk but never to the poles like yours. Looking forward to this thread.
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Old 8 August 2015, 02:04 PM   #9
joe100
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The 80s and early 90s were the hayday for rolex adverts
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Old 8 August 2015, 02:35 PM   #10
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Looking forward to seeing the ads! Thanks!
Growing up, I loved the ads in National Geographic with two-tone Subs.
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Old 8 August 2015, 02:43 PM   #11
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Quote:
Originally Posted by joe100 View Post
The 80s and early 90s were the hayday for rolex adverts
Some of the Eric Fraser ads from the 1950s were very attractive, and always had an interesting story behind them. They included a watch dropped from a bridge into a river in Pakistan, a crashed pilot's watch found by a gardener in England, and a watch lost and found in the Brazilian jungle.

Fraser (1902-1983) also illustrated popular editions of The Hobbit and The Lord of the Rings in the 1970s.

Here's a few to look at while we wait for the OP's.
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Old 8 August 2015, 04:26 PM   #12
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I thought I would share, here is a Sea Dweller advert with Bill Stone from the Wakula II Project. I worked on this as support. (Teenage kid lugging tanks)

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Old 8 August 2015, 08:27 PM   #13
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Very cool ads.

Is it time for a "is it safe if I crash land/drop in murky river/drop in industrial vat" thread?
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Old 8 August 2015, 08:44 PM   #14
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Quote:
Originally Posted by Old Expat Beast View Post
Some of the Eric Fraser ads from the 1950s were very attractive, and always had an interesting story behind them. They included a watch dropped from a bridge into a river in Pakistan, a crashed pilot's watch found by a gardener in England, and a watch lost and found in the Brazilian jungle.

Fraser (1902-1983) also illustrated popular editions of The Hobbit and The Lord of the Rings in the 1970s.

Here's a few to look at while we wait for the OP's.
They are fantastic!
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Old 8 August 2015, 08:45 PM   #15
toomuchtalk
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Quote:
Originally Posted by Rogue884 View Post
I thought I would share, here is a Sea Dweller advert with Bill Stone from the Wakula II Project. I worked on this as support. (Teenage kid lugging tanks)

Wow! Providence behind the advert!
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Old 8 August 2015, 08:56 PM   #16
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Sir Wally Herbet Explorer Advert

This is one of my favourites;

Sir Wally Herbet and his Explorer. I had the privilege to meet Sir Wally at the Royal Geograohical Society. In a crowded room I needed some peace, so found a chair in the corner away from the bustle. I sat down next to an elderly gentleman. "It's to busy for me in here" he said, we chatted for about half an hour. In the end I had to leave, he held out his hand; " a pleasure to meet you- my names Wally- "
The do was in his honour!

A couple of years later, at another do for an Antarctic trip we had done, I was seated next to Sir Wallys wife: she wore his GMT Master..
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Old 8 August 2015, 09:41 PM   #17
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Great ads and stories!
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Old 8 August 2015, 09:51 PM   #18
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I love the stories... Keep them coming!
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Old 8 August 2015, 10:35 PM   #19
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Love these ads!' More more !
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Old 8 August 2015, 10:55 PM   #20
toomuchtalk
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Rolex Submariner.

This is the advert that inspired me to get my first Rolex.

I like the mix of the Arctic and the ocean. And it shows in reality you only need just the one watch!
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Old 8 August 2015, 11:01 PM   #21
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Sir Ranulph Fiennes GMT Master.

Sir Ranulph Fiennes is a living legend. Someone who inspired me to get into expeditions, he has even been patron to several of my own expeditions. And I have been lucky enough to meet him on several occasions.

Here is a great advert of the GMT master, featuring Sir Ranulph crossing Antarctica with Dr Mike Stroud- who we actually did a trip for in later years! ( but we can't advertise the fact- so mums the word!)
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Old 8 August 2015, 11:08 PM   #22
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Very much enjoying these. Thanks for posting them!
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Old 9 August 2015, 01:29 AM   #23
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Quote:
Originally Posted by Old Expat Beast View Post
Some of the Eric Fraser ads from the 1950s were very attractive, and always had an interesting story behind them. They included a watch dropped from a bridge into a river in Pakistan, a crashed pilot's watch found by a gardener in England, and a watch lost and found in the Brazilian jungle.

Fraser (1902-1983) also illustrated popular editions of The Hobbit and The Lord of the Rings in the 1970s.

Here's a few to look at while we wait for the OP's.
Didn't some of these make it into a promotional book Rolex made in the 60s? If I remember correctly, it was small and the art work was colorized. I agree that the stories were excellent, and I wish they'd do more copy today.
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Old 9 August 2015, 01:32 AM   #24
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What a great thread...thanks to all posters!
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Old 9 August 2015, 01:56 AM   #25
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Great Ads keep them coming!
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Old 9 August 2015, 02:24 AM   #26
toomuchtalk
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Quote:
Originally Posted by joe100 View Post
Didn't some of these make it into a promotional book Rolex made in the 60s? If I remember correctly, it was small and the art work was colorized. I agree that the stories were excellent, and I wish they'd do more copy today.
Yes, these are great. Someone should do a book on Rolex advertising..
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Old 9 August 2015, 02:28 AM   #27
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Really good
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Old 9 August 2015, 02:28 AM   #28
toomuchtalk
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A Rolex does more than tell the time..

This advert is more of a supplement. It features a range of models and has the stories as well..
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Old 9 August 2015, 02:28 AM   #29
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Very interesting and enjoyable! Thank you
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Old 9 August 2015, 02:29 AM   #30
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The inside..
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