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6 December 2021, 10:12 AM
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#1 |
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"TRF" Member
Join Date: Mar 2018
Real Name: Pete
Location: USA
Watch: 114060
Posts: 315
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Anyone else notice?
The Movado advertisement’s here in the U.S. pushing stainless steel, automatic watches where the commercial has the time set to 10:10-ish and the date set to “28”? Mimicking the Rolex advertising?
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6 December 2021, 10:19 AM
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#2 |
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"TRF" Member
Join Date: Aug 2011
Location: USA
Posts: 3,495
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The 10:10 setting is not a Rolex thing, it's used by most of the big names.
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6 December 2021, 10:22 AM
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#3 | |
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"TRF" Member
Join Date: Mar 2018
Real Name: Pete
Location: USA
Watch: 114060
Posts: 315
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Quote:
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6 December 2021, 10:58 AM
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#4 | |
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"TRF" Member
Join Date: May 2005
Real Name: Mark
Location: Seattle-ish
Posts: 6,078
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Quote:
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6 December 2021, 11:06 AM
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#5 | |
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"TRF" Member
Join Date: Mar 2018
Real Name: Pete
Location: USA
Watch: 114060
Posts: 315
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Quote:
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6 December 2021, 11:16 AM
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#6 |
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"TRF" Member
Join Date: Jun 2020
Location: USA
Posts: 3,018
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Anyone else notice?
Yes, just noticed the Movado media buys. Good commercials.
Their new “sports” watches look decent and should sell well at the upscale department stores (like Macy’s) and mall-based jewelry retailers (Kay, Zales, Helzberg, etc.). 
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6 December 2021, 11:47 AM
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#7 |
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"TRF" Member
Join Date: Jun 2020
Location: TRF
Posts: 2,270
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Definitely not a Rolex thing lol
__________________
16570 | 16710 | 116710 | 116500 76214 | 79090 | 79030 | 79830 |
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6 December 2021, 12:28 PM
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#8 |
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"TRF" Member
Join Date: Sep 2018
Location: United States
Watch: me buy Watches
Posts: 3,955
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10:10 is a popular setting.
Years back I used to see 8:18 also being used. Those settings are eye-appealing and also <usually> allow the dial text, date, etc. to show nicely.
__________________
“The display of actual intelligence terrifies much of mankind” Rolex "some" Tudor "some" Damasko "some" Misc Pieces "some" Marathon "some" GS Spring Drive "some" Hamilton "some" Findeisen "some" |
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6 December 2021, 01:24 PM
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#9 | |
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2024 Pledge Member
Join Date: Sep 2021
Real Name: Kathleen
Location: California
Watch: 279171-0001
Posts: 996
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Quote:
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6 December 2021, 03:33 PM
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#10 |
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"TRF" Member
Join Date: Jul 2018
Location: America
Posts: 715
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On a side note, I’m glad to see Movado trying to up it’s game.
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6 December 2021, 04:48 PM
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#11 | |
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"TRF" Member
Join Date: Sep 2008
Location: singapore
Posts: 6,424
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Quote:
Another possibility is that 28 was chosen because it is a "perfect number'', ie one whose divisors add up to the number. So 6 is the first perfect number - its divisors 1, 2, and 3 add up to 6. The next perfect number is 28 - its divisors are 1, 2, 4, 7 and 14, which add up to 28. The next perfect number is 496 and then 8218 and so on. |
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