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Hankman · 30 August 2023, 05:31 PM

From Sept. 1st, a uniform 10% price increase in Japan. I have not heard of price increases in other countries. Probably due to the weak JPY.

JC316 · 30 August 2023, 07:03 PM

Niceee! Japan still have empty shelves?

kaiserphoenix · 30 August 2023, 09:15 PM

Quote:

Originally Posted by JC316

Niceee! Japan still have empty shelves?

We’re having a price increase…what do you think? Rolex watches are so cheap at mSRP in japan. I recently bought a RG YM 40 and it cost me $23,400.00 so yeah you can imagine they are desperate to adjust the msrp….

Space1970 · 30 August 2023, 09:16 PM

When was the last Rolex price increase in Japan?

1William · 30 August 2023, 09:28 PM

Interesting. I wonder how much currency values impact individual markets.

Calatrava r · 31 August 2023, 01:46 AM

I would expect a similar US increase before year end. Rumor was August but that is almost over.

onetwo127 · 31 August 2023, 03:04 AM

Thanks for the heads up.

Hankman · 31 August 2023, 12:16 PM

Quote:

Originally Posted by Space1970

When was the last Rolex price increase in Japan?

The previous increase was in late 2022 but it was depending on model. But if i remember correctly it was an average of 3%~4%

wcl884 · 1 September 2023, 06:56 AM

Quote:

Originally Posted by kaiserphoenix

We’re having a price increase…what do you think? Rolex watches are so cheap at mSRP in japan. I recently bought a RG YM 40 and it cost me $23,400.00 so yeah you can imagine they are desperate to adjust the msrp….

Could you help me better understand the $23.4K price? Is that from the AD?

I'm heading to Japan (just a stop-over) - hoping to see some options at Narita?

Thanks,

W.

enjoythemusic · 1 September 2023, 09:13 AM

Makes sense, the Yen continues to become worth less (and less). :(

JonaG · 1 September 2023, 01:29 PM

I bought my 114060 from AD in Japan in 2019 for ¥766,000

Yesterday a Submariner would cost you:

Today, it is:

Pretty crazy really in just 4 years.

Sent from my iPhone using Tapatalk

TimepieceRPP · 1 September 2023, 05:23 PM

Quote:

Originally Posted by wcl884

Could you help me better understand the $23.4K price? Is that from the AD?

I'm heading to Japan (just a stop-over) - hoping to see some options at Narita?

Thanks,

W.

I don't think they will sell any to tourists. I went to Japan several times this year and no no no no no no to tourists all I could experience. Perhaps it was just my bad luck. But they are happy to sell you any Tudor if u like it.

alllexandru · 1 September 2023, 06:46 PM

The only way to stop this craziness in prices is just stop buying, that's it.
Market is regulated by end users, money are in your pocket, it is up to you how you spend them.
We don't really need these watches, no? If you decide to buy then stop complaining :)

No one buying watches for the next 3 years, lets see how the prices will unfold

Nekonihiki · 2 September 2023, 01:45 AM

Quote:

Originally Posted by Space1970

When was the last Rolex price increase in Japan?

January this year. Price increased in January and September last year. So same happened this year.

Rolexken · 2 September 2023, 02:02 AM

Just keep going as Rolex are now and let market forces determine prices and availability imo.

kopi-c · 15 February 2024, 07:05 AM

Quote:

Originally Posted by wcl884

Could you help me better understand the $23.4K price? Is that from the AD?

I'm heading to Japan (just a stop-over) - hoping to see some options at Narita?

Thanks,

W.

Any luck? Past year I flew/stopover in NRT but didn't notice any rolex AD inside the airport? Or was there one before and right now it's gone?

How about HND airport, anyone check there recently?

PenDelicate · 15 February 2024, 08:24 AM

Nooooooooooooooooo!!!!

wilsonpepper · 15 February 2024, 11:02 AM

Quote:

Originally Posted by kopi-c

Any luck? Past year I flew/stopover in NRT but didn't notice any rolex AD inside the airport? Or was there one before and right now it's gone?

How about HND airport, anyone check there recently?

Yes there is a Rolex shop in HND, but it was closed the last time I was in the terminal.

You can "look it up" but I was surprised on the shop's open hours, considering how many late departures there are.

In my case I think I was walking through around 7pm and shop had been closed for a couple of hours. At the time, the open hours was something like 0730 to 1700.

NOV 2023

favx · 15 February 2024, 01:02 PM

Thanks for the information.

ebis · 15 February 2024, 02:26 PM

The Haneda airport Rolex has officially closed now. When covid hit and the borders closed, that location was a honey pot for inventory. Cases and drawers were full during the hype. You were able to e-mail them for inventory and they would hold it for you for months until your next flight. There were so few travelers that I'd be on 787 with 10 other passengers on key routes. They were also reservation only and under construction so they had no foot traffic.

30 August 2023, 05:31 PM	#1
Hankman "TRF" Member Join Date: Aug 2022 Location: Japan Posts: 206	Rolex 10% price increase in Japan From Sept. 1st, a uniform 10% price increase in Japan. I have not heard of price increases in other countries. Probably due to the weak JPY.

1 September 2023, 09:13 AM	#10
enjoythemusic 2024 Pledge Member Join Date: Nov 2012 Real Name: Steven Location: Glocal Posts: 21,198	Makes sense, the Yen continues to become worth less (and less). :( __________________ __________________ ----> Was Great Seeing Everyone At The TRF December 9 Tampa Meetup <---- https://www.rolexforums.com/showthread.php?t=968133 Love timepieces and want to become a Watchmaker? Rolex has a sensational school. www.RolexWatchmakingTrainingCenter.com/ Sent from my Etch A Sketch using String Theory.

1 September 2023, 01:29 PM	#11
JonaG "TRF" Member Join Date: Jul 2018 Real Name: Jonathan Location: East Watch: ... Posts: 1,171	I bought my 114060 from AD in Japan in 2019 for ¥766,000 Yesterday a Submariner would cost you: Today, it is: Pretty crazy really in just 4 years. Sent from my iPhone using Tapatalk __________________ Yacht-Master 126622, GMT-Master II 16710, Submariner 114060, Sea-Dweller 16600, Panerai Luminor PAM111 Lange Saxonia Moon Phase 384.029, Tudor Black Bay Harrods M79230G.

30 August 2023, 07:03 PM	#2
JC316 "TRF" Member Join Date: Dec 2011 Real Name: JC Location: Korea Posts: 456	Niceee! Japan still have empty shelves?

30 August 2023, 09:16 PM	#4
Space1970 "TRF" Member Join Date: Jul 2023 Location: UK Posts: 145	When was the last Rolex price increase in Japan?

30 August 2023, 09:28 PM	#5
1William 2024 SubLV41 Pledge Member Join Date: Nov 2010 Location: North Carolina Watch: Rolex/Others Posts: 47,787	Interesting. I wonder how much currency values impact individual markets.

31 August 2023, 01:46 AM	#6
Calatrava r 2024 SubLV41 Pledge Member Join Date: Mar 2017 Location: United States Watch: Rolex and Patek Posts: 11,427	I would expect a similar US increase before year end. Rumor was August but that is almost over.

31 August 2023, 03:04 AM	#7
onetwo127 Banned Join Date: Aug 2023 Real Name: Ray Location: United States Watch: Still Dreaming Posts: 121	Thanks for the heads up.

1 September 2023, 06:46 PM	#13
alllexandru 2024 SubLV41 Pledge Member Join Date: Mar 2012 Real Name: Alex Location: Old continent Posts: 2,468	The only way to stop this craziness in prices is just stop buying, that's it. Market is regulated by end users, money are in your pocket, it is up to you how you spend them. We don't really need these watches, no? If you decide to buy then stop complaining :) No one buying watches for the next 3 years, lets see how the prices will unfold

2 September 2023, 02:02 AM	#15
Rolexken "TRF" Member Join Date: Apr 2019 Location: England Posts: 821	Just keep going as Rolex are now and let market forces determine prices and availability imo.

15 February 2024, 08:24 AM	#17
PenDelicate "TRF" Member Join Date: Jan 2023 Location: Stockholm Watch: Just a Daytona Posts: 1,385	Nooooooooooooooooo!!!!

15 February 2024, 01:02 PM	#19
favx Banned Join Date: Mar 2021 Location: USA Posts: 307	Thanks for the information.

15 February 2024, 02:26 PM	#20
ebis "TRF" Member Join Date: Nov 2021 Location: Japan Posts: 95	The Haneda airport Rolex has officially closed now. When covid hit and the borders closed, that location was a honey pot for inventory. Cases and drawers were full during the hype. You were able to e-mail them for inventory and they would hold it for you for months until your next flight. There were so few travelers that I'd be on 787 with 10 other passengers on key routes. They were also reservation only and under construction so they had no foot traffic.

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