Negotiating a price on a new Rolex?

[BFlash]

Hello all. Fairly new to the forum. First post. So much good information on here. My wife and I's 10 year anniversary approaching and she said I could pick out a Rolex! First one. My current watch is a Tag Carrera so this will be a gradual increase in price depending on what I choose. At an AD is there negotiating room on a Rolex? I read an older article over at a blog to watch that you can get 20% which seems unlikely. Any feedback is appreciated. Thanks!!!

[Etschell]

Originally Posted by BFlash

Hello all. Fairly new to the forum. First post. So much good information on here. My wife and I's 10 year anniversary approaching and she said I could pick out a Rolex! First one. My current watch is a Tag Carrera so this will be a gradual increase in price depending on what I choose. At an AD is there negotiating room on a Rolex? I read an older article over at a blog to watch that you can get 20% which seems unlikely. Any feedback is appreciated. Thanks!!!

Depends on the model but 20 percent for a non precious metal rolex seems unlikely at an ad.

If you want a discount I'd suggest you try a trusted seller like davidsw.

[watchwatcher]

20% is doubtful. You can always ask, though...

[jeffgo888]

20% prolly not. Try any of the trusted sellers here...sohails, takuya, David, Patrick ocrolex, also tony

Sent from my SM-N900V using Tapatalk

[blue16613]

Originally Posted by BFlash

Hello all. Fairly new to the forum. First post. So much good information on here. My wife and I's 10 year anniversary approaching and she said I could pick out a Rolex! First one. My current watch is a Tag Carrera so this will be a gradual increase in price depending on what I choose. At an AD is there negotiating room on a Rolex? I read an older article over at a blog to watch that you can get 20% which seems unlikely. Any feedback is appreciated. Thanks!!!

There are some signficant differences between purchasing from an authorized dealer (AD) and the grey market. Do yourself a favor and read up on it before making any decisions. It can be a complicated and multi-factoral decision making process. Or not, depending upon what you want.

In the meanwhile, make some visits to ADs and/or grey market sellers with a bricks & mortar storefront. Try on lots of watches and see which one(s) best suits your taste and pocketbook. Once you know exactly what you want to purchase, you can then better focus on your options. Brand new vs. nearly new, etc., etc.

Ask questions but do not be overly influenced by any single response or responder. And don't be surprised if your questions ellicit some lively exchanges between those in the AD camp vs. those who prefer the grey market.

Good luck!

[GreenLantern]

+1

You might be able to get some % off, but usually AD's are less likely to hit 20% on Rolex because they aren't usually hard to sell. :) Some other brands tend to be around 20%, some even more.

[jazznpool]

Originally Posted by BFlash

Hello all. Fairly new to the forum. First post. So much good information on here. My wife and I's 10 year anniversary approaching and she said I could pick out a Rolex! First one. My current watch is a Tag Carrera so this will be a gradual increase in price depending on what I choose. At an AD is there negotiating room on a Rolex? I read an older article over at a blog to watch that you can get 20% which seems unlikely. Any feedback is appreciated. Thanks!!!

It's great that you're in a position to own a fine Rolex timepiece!

After doing your homework on the specific watch you want and retail price (No dealer is going to discount a high traction piece like a Daytona C), I'd suggest asking the salesperson if he or his manager are authorized to consider to an ALL CASH offer on one of their watches. Make your offer including taxes if applicable and have that amount in currency available. Know ahead of time if you are willing to pay more and be prepared to call it a day and leave if the negotiation does not go your way. If you are making a realistic and sensible offer your would have an excellent chance of having it accepted unless the AD is a hardliner on price reductions. Asking a merchant for their lowest acceptable price is not a good strategy as they are generally trying to maximize profit. Common wisdom here at TRF is that AD's have a 38% margin to work with.

If I was shopping for a watch that listed for 13K I would know the AD was in the watch for about $8,060.00. 20% off is 10,400,00. 18% off is 10660.00. 15% off is 11,050.00. No harm in respectfully offering 10,400.00 out the door cash and see what the response is. If your offer is countered, you will know where your limit is. Credit cards cost the merchant as much as 3.1% and that has to be factored into your offer as does sales tax, if any.

You have a lot of choices. If you study a bit here you'll learn that you can save a bundle with several of the top trusted sellers here. I just received a new Rolex watch where I saved almost 32% of what I'd pay an AD here with 7.75% sales tax. I've had 4 smooth transactions here with well regarded trusted sellers with a substantial history. Best of luck to you!

[Investr]

How about, "sir, may I have another Diet Coke"?

[patgilm]

I'm new too and just went to an AD to look at a BLNR as my first Rolex. So much good info on this forum. I was able to get one of the two BLNR's the AD is getting in the next few days and he assured me of a decent discount so we will see how that goes when it comes in.