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stockjock1975 · 26 March 2010, 09:36 AM

Hello everyone here at TRF! As I was looking at the latest edition of WatchTime magazine, I began to ponder a particular question and wanted to get all of your thoughts on the subject.

This latest WatchTime shines the spotlight on many of the fine timepieces being shown at this years Basel. These are some of the finest pieces released from some of the most prestigious watchmakers in the world. As you can imagine, they also cary a very hefty price tag. As I was looking at the latest watch from (you fill in the blank here....PP, AP, Breguet, etc.) with a limited production and a 6 figure price, I just began to wonder if I would ever buy a piece like that even if I had the resources to do so?

Even if I was wealthy, I think I would personally strugle to purchase a $100,000+ timepiece and not constantly worry when it was strapped to my wrist. Even the $6k to $12k that we all here at TRF pay for our Rollies seems at times like a large chunk of cash for, lets be honest here, a purely selfish, luxury item.

So my question to you is, do you have a limit as to how much you would ever spend on a wristwatch? As I tried to answer my own question, I kept coming back to $25,000 as an answer. I think I would be willing to consider the purchase of a $25,000 watch, but I don't know that I could ever go above and beyond that price point. How about you?

Just curious as to where each of you would draw your own personal line in the sand.

moviefreak · 26 March 2010, 09:38 AM

If I was to spend 30k to 40k on a watch.. I would also be thinking about spending the same amount but getting more watches...

HL65 · 26 March 2010, 09:39 AM

That all depends on which watch--some of the watches I really like --like Lange Sohne, AP and some others get up there in price. It is best to not look at them as after a while they start to call your name --both when awake and asleep......

srgriff · 26 March 2010, 09:41 AM

Quote:

Originally Posted by stockjock1975

Hello everyone here at TRF! As I was looking at the latest edition of WatchTime magazine, I began to ponder a particular question and wanted to get all of your thoughts on the subject.

This latest WatchTime shines the spotlight on many of the fine timepieces being shown at this years Basel. These are some of the finest pieces released from some of the most prestigious watchmakers in the world. As you can imagine, they also cary a very hefty price tag. As I was looking at the latest watch from (you fill in the blank here....PP, AP, Breguet, etc.) with a limited production and a 6 figure price, I just began to wonder if I would ever buy a piece like that even if I had the resources to do so?

Even if I was wealthy, I think I would personally strugle to purchase a $100,000+ timepiece and not constantly worry when it was strapped to my wrist. Even the $6k to $12k that we all here at TRF pay for our Rollies seems at times like a large chunk of cash for, lets be honest here, a purely selfish, luxury item.

So my question to you is, do you have a limit as to how much you would ever spend on a wristwatch? As I tried to answer my own question, I kept coming back to $25,000 as an answer. I think I would be willing to consider the purchase of a $25,000 watch, but I don't know that I could ever go above and beyond that price point. How about you?

Just curious as to where each of you would draw your own personal line in the sand.

15K is the most I would pay now, with the price increases rolex make every year we will all be paying those prices 20 years from now.

bobernet · 26 March 2010, 09:42 AM

There was a time when I'd have told people I would never in my life pay 4-5 figures for a watch. Times change. If I was worth 8 figures, I don't know what I'd be willing to spend.

Lowflight · 26 March 2010, 09:43 AM

I can't justify over $5k for one watch.

zippaul · 26 March 2010, 09:46 AM

Great question. I think my personal limit regardless of income would be $10,000 and even that would be pushing it. I view these timepieces in the same vain I would jewelry and art as odd as that may sound. They (in my case "it") are pieces of engineering artwork that I for the most part wear as jewelry. It does tell time but clearly that is not the sole reason I wear it. Hard to quantify but the dollars are.

RIducati996 · 26 March 2010, 10:16 AM

Before I purchased my first Sub, 2 months ago, my spending limit was $3500. That limit went out the door pretty fast

snow_rocks · 26 March 2010, 10:19 AM

Quote:

Originally Posted by stockjock1975

How about you?

Just curious as to where each of you would draw your own personal line in the sand.

Depends on how many aluminum cans I have collected!

JPersat · 26 March 2010, 10:21 AM

It would really depend on what watch it is, and how bad/long I have been wanting it. Me personally, I think I would have a hard time spending over $10k.

mborner · 26 March 2010, 10:27 AM

On a watch? $800. On a Rolex? $10k. I'm not much of a watch fanatic but I love Rolex.

mike · 26 March 2010, 10:32 AM

As stated it really depends on a couple things.

1. The arguement of quantity vs. quality. Some prefer to have a number of fine time pieces at somewhat affordable pricing (though now a days I'm not sure what that is

). Some prefer to place the funds in one or two (more?) grail type pieces.

2. The purpose the watch has in a collection or is it to be a daily wear. I can see getting into rarified air for that particular vintage grail piece that either satisfies the desire to own a truly great collector's piece, but I'm not sure I could use it as a daily wear.

I'd have to take a more pedestrian approach for a watch I would subject to grind of consistent wear. There was a time when I thought "$1000 dollars for a Sub?? Are you nuts!!"

Boy how times have changed.

jets · 26 March 2010, 10:36 AM

I remember when spending more than 300 dollars on a watch was insane. I just spent 9K on a DSSD. In the end I believe I would be hard pressed to pay more than $15K on a watch at this point.

Ask me again in ten years...the thought frightens me.

Tools · 26 March 2010, 10:38 AM

I notice that the older I get, the less I want to spend on a watch....or almost anythng else for that matter.........

Prices for jewelry (and a luxury watch is jewelry) is usually related to income...

If you can drop 10 grand on a tennis bracelet for your significant other, or 20k on a diamond ring; it makes sense to spend twice that on a watch that will last you a lifetime...... or any other figure that you are comfortable with ..........

snow_rocks · 26 March 2010, 10:38 AM

Quote:

Originally Posted by jets

I remember when spending more than 300 dollars on a watch was insane. I just spent 9K on a DSSD. In the end I believe I would be hard pressed to pay more than $15K on a watch at this point.

Ask me again in ten years...the thought frightens me.

Yeah, I remember when 500USD was a lot for a camera body,

then I bought 2 Leica M7s!

maxxor · 26 March 2010, 11:16 AM

10 grand cdn or us would be my limit......for now......

when i bought my sub, i could have bought a breitling superocean and omega seamaster for same price...

but hey...needed the sub....

when i bought my breitling avenger seawolf (direct competitor to the deep sea rolex), i said to my self "well now you have a sub and an avenger seawolf for the price of a deep sea)

sometimes quanity sometimes quality.....

vjb.knife · 26 March 2010, 11:24 AM

I have spent as much as $8k USD on a watch but wouldn't ever do it again. To me there is no watch worth more than $6K and that is actually an insane statement when I look at it. I guess the most I am willing to spend on a watch is going to depend on the watch and the day that I am standing in the dealer with it in my hand.

multimedia · 26 March 2010, 12:08 PM

Quote:

Originally Posted by snow_rocks

Depends on how many aluminum cans I have collected!

$8-10K, but then again, all depends on the situation and how things are looking financially at the time of purchase. For example, I would never buy a watch on credit.

Cheers,
Joe

Speed · 26 March 2010, 12:13 PM

Well, with the exception of the Speedy Pro I just sold, I have never purchased a fine timepiece (Rolex) new. I think I would like too...but have not had the right circumstances. Therefore $4K has been the max so far.

Now I would LOVE a mint White Dial Daytona...I know, who wouldn't...so that means I will eventually have to break that upper limit to date. < sigh >

icnbne · 26 March 2010, 12:13 PM

for now, about 8k..
in the future, who knows, depends on my income..

Jason71 · 26 March 2010, 12:25 PM

I hope to have the money to spend $25k on the White gold Submariner at some point. I guess I could probably get it if I liquidated 1/3 of my watch collection, but I just don't want to part with my Rolexes or Doxas.

timeisfathaoftruth · 26 March 2010, 12:40 PM

I always think that my limit is the last amount spent on a watch....Seems, however, that I am invariably wrong.

mpkRolex · 26 March 2010, 12:43 PM

I started with the $50 Casio 15 years back..now I am upto $10k with the SS daytona...I dont know how far I will go few years from now.

Windy City Watchman · 26 March 2010, 12:54 PM

I'd really prefer to keep it as close to $10K as possible, so I'm crossing my fingers that Rolex doesn't go crazy with the Daytona prices in the next few years.

PeteNYC13 · 26 March 2010, 01:07 PM

Great thread...
I have no idea what my limit will end up at, I hope it increases as my earnings increase. It scares me sometimes that my 9 year old Sub is my "cheap" watch. There were many years where this didn't seem possible (I would have been happy with a $20 Armitron) and I am thankful each day that I have the ability to have an expensive hobby - I am shocked the my limit has been reset for the past few years. Maybe it stops at $10 k... but you never know!

-Pete

SLS · 26 March 2010, 01:12 PM

Sadly, I don't see myself buying two pieces that I really want...A DRSD & a 1655 Exp. I suppose that I cold sell off part of my collection, but I just don't see that happening.
Scott

brent d · 26 March 2010, 01:17 PM

Can you guess what i just got? And yes its a rolex.

Leasky · 26 March 2010, 01:18 PM

8K GBP and that will be on a used 118### but not this year.......

DOUBLE 0 SE7EN · 26 March 2010, 01:27 PM

Well, GMT MASTER IIc will be my final watch...That means 6000usd is my final limit for a watch....Because I have to buy a new house and I will pay it for a long time..
But; I am really afraid that in the future sometime maybe I can save some more to have a SS Daytona...But I never promise..It is just a fantasy..a reason to live:)

AstroBoy · 26 March 2010, 01:31 PM

It's a lot of burgers to flip! But...Oh...well, "You Can Only Live Twice!"

26 March 2010, 09:36 AM	#1
stockjock1975 Banned Join Date: Jun 2008 Real Name: Brian Location: Cleveland, OH Watch: Platona Posts: 1,569	What's YOUR spending limit for a watch? Hello everyone here at TRF! As I was looking at the latest edition of WatchTime magazine, I began to ponder a particular question and wanted to get all of your thoughts on the subject. This latest WatchTime shines the spotlight on many of the fine timepieces being shown at this years Basel. These are some of the finest pieces released from some of the most prestigious watchmakers in the world. As you can imagine, they also cary a very hefty price tag. As I was looking at the latest watch from (you fill in the blank here....PP, AP, Breguet, etc.) with a limited production and a 6 figure price, I just began to wonder if I would ever buy a piece like that even if I had the resources to do so? Even if I was wealthy, I think I would personally strugle to purchase a $100,000+ timepiece and not constantly worry when it was strapped to my wrist. Even the $6k to $12k that we all here at TRF pay for our Rollies seems at times like a large chunk of cash for, lets be honest here, a purely selfish, luxury item. So my question to you is, do you have a limit as to how much you would ever spend on a wristwatch? As I tried to answer my own question, I kept coming back to $25,000 as an answer. I think I would be willing to consider the purchase of a $25,000 watch, but I don't know that I could ever go above and beyond that price point. How about you? Just curious as to where each of you would draw your own personal line in the sand.

26 March 2010, 09:38 AM	#2
moviefreak "TRF" Member Join Date: Nov 2008 Location: in my house... Posts: 5,524	If I was to spend 30k to 40k on a watch.. I would also be thinking about spending the same amount but getting more watches... __________________ Cheers, Eduardo Be a WIS not a WUSS... and remove all the stickers..

26 March 2010, 09:39 AM	#3
HL65 TRF Moderator & 2024 SubLV41 Patron Join Date: Dec 2007 Real Name: Ken Location: SW Florida Watch: One on my wrist. Posts: 64,009	That all depends on which watch--some of the watches I really like --like Lange Sohne, AP and some others get up there in price. It is best to not look at them as after a while they start to call your name --both when awake and asleep...... __________________ *SPEM SUCCESSUS ALIT*

26 March 2010, 10:32 AM	#12
mike "TRF" Member Join Date: Jul 2005 Posts: 22,683	As stated it really depends on a couple things. 1. The arguement of quantity vs. quality. Some prefer to have a number of fine time pieces at somewhat affordable pricing (though now a days I'm not sure what that is). Some prefer to place the funds in one or two (more?) grail type pieces. 2. The purpose the watch has in a collection or is it to be a daily wear. I can see getting into rarified air for that particular vintage grail piece that either satisfies the desire to own a truly great collector's piece, but I'm not sure I could use it as a daily wear. I'd have to take a more pedestrian approach for a watch I would subject to grind of consistent wear. There was a time when I thought "$1000 dollars for a Sub?? Are you nuts!!" Boy how times have changed.

26 March 2010, 10:36 AM	#13
jets "TRF" Member Join Date: Dec 2008 Real Name: Mario Location: CANADA Posts: 2,483	I remember when spending more than 300 dollars on a watch was insane. I just spent 9K on a DSSD. In the end I believe I would be hard pressed to pay more than $15K on a watch at this point. Ask me again in ten years...the thought frightens me. __________________ ♛ DJII 116234 · Submariner 126610LV · Yacht Master 42 226659 ✿ Pelagos 25600TN Ω X-33 Speedmaster Skywalker · 1861 Speedmaster Modsukoshi · SMP 2254.50 · SMP 2230.50 NAC · Seamaster 300 166.0324 · Genève 162.037 Seiko SLA033 Willard · SKX007

26 March 2010, 09:42 AM	#5
bobernet "TRF" Member Join Date: Dec 2009 Real Name: Bob Location: Mountains Watch: ALS, AP, PP, Rolex Posts: 2,988	There was a time when I'd have told people I would never in my life pay 4-5 figures for a watch. Times change. If I was worth 8 figures, I don't know what I'd be willing to spend.

26 March 2010, 09:43 AM	#6
Lowflight Banned Join Date: Jan 2008 Real Name: Harold Location: On The Far Right Posts: 1,106	I can't justify over $5k for one watch.

26 March 2010, 09:46 AM	#7
zippaul "TRF" Member Join Date: Jan 2010 Real Name: Paul Location: Georgia Watch: 16610LV Posts: 172	Great question. I think my personal limit regardless of income would be $10,000 and even that would be pushing it. I view these timepieces in the same vain I would jewelry and art as odd as that may sound. They (in my case "it") are pieces of engineering artwork that I for the most part wear as jewelry. It does tell time but clearly that is not the sole reason I wear it. Hard to quantify but the dollars are.

26 March 2010, 10:16 AM	#8
RIducati996 "TRF" Member Join Date: Feb 2010 Location: USA Posts: 162	Before I purchased my first Sub, 2 months ago, my spending limit was $3500. That limit went out the door pretty fast

26 March 2010, 10:21 AM	#10
JPersat "TRF" Member Join Date: Feb 2009 Real Name: Jarrett Location: San Antonio TX Watch: ing everybody Posts: 1,515	It would really depend on what watch it is, and how bad/long I have been wanting it. Me personally, I think I would have a hard time spending over $10k.

26 March 2010, 10:27 AM	#11
mborner "TRF" Member Join Date: May 2009 Location: Coral Springs, Fl Posts: 99	On a watch? $800. On a Rolex? $10k. I'm not much of a watch fanatic but I love Rolex.

26 March 2010, 10:38 AM	#14
Tools TRF Moderator & 2024 SubLV41 Patron Join Date: May 2007 Real Name: Larry Location: Mojave Desert Watch: GMT's Posts: 43,515	I notice that the older I get, the less I want to spend on a watch....or almost anythng else for that matter......... Prices for jewelry (and a luxury watch is jewelry) is usually related to income... If you can drop 10 grand on a tennis bracelet for your significant other, or 20k on a diamond ring; it makes sense to spend twice that on a watch that will last you a lifetime...... or any other figure that you are comfortable with .......... __________________ (Chill ... It's just a watch Forum.....) NAWCC Member

26 March 2010, 11:16 AM	#16
maxxor Banned Join Date: Dec 2009 Location: Toronto Posts: 117	10 grand cdn or us would be my limit......for now...... when i bought my sub, i could have bought a breitling superocean and omega seamaster for same price... but hey...needed the sub.... when i bought my breitling avenger seawolf (direct competitor to the deep sea rolex), i said to my self "well now you have a sub and an avenger seawolf for the price of a deep sea) sometimes quanity sometimes quality.....

26 March 2010, 11:24 AM	#17
vjb.knife Member Join Date: Jan 2008 Real Name: Vince Location: Pittsburgh, PA Watch: Rolex Sub & GMTIIC Posts: 626	To me there is no watch worth more than ...... I have spent as much as $8k USD on a watch but wouldn't ever do it again. To me there is no watch worth more than $6K and that is actually an insane statement when I look at it. I guess the most I am willing to spend on a watch is going to depend on the watch and the day that I am standing in the dealer with it in my hand.

26 March 2010, 12:13 PM	#19
Speed "TRF" Member Join Date: Aug 2009 Location: USA Posts: 19,706	Well, with the exception of the Speedy Pro I just sold, I have never purchased a fine timepiece (Rolex) new. I think I would like too...but have not had the right circumstances. Therefore $4K has been the max so far. Now I would LOVE a mint White Dial Daytona...I know, who wouldn't...so that means I will eventually have to break that upper limit to date. < sigh >

26 March 2010, 12:13 PM	#20
icnbne "TRF" Member Join Date: Apr 2009 Real Name: J Location: Brisbane Watch: Rolex Omega Seiko Posts: 1,562	for now, about 8k.. in the future, who knows, depends on my income.. __________________ https://www.instagram.com/invites/co...ontent=5yeough

26 March 2010, 12:25 PM	#21
Jason71 "TRF" Member Join Date: Mar 2009 Real Name: Jason Location: USA Watch: Rolex/Tudor Divers Posts: 7,973	I hope to have the money to spend $25k on the White gold Submariner at some point. I guess I could probably get it if I liquidated 1/3 of my watch collection, but I just don't want to part with my Rolexes or Doxas. __________________ Best Regards, Jason Just Say "NO" to Polishing Card-Carrying Member of the Global Association of Retro-Grouch Curmudgeons LIfe is too short to wear inexpensive watches PLEXI IS SEXY

26 March 2010, 12:40 PM	#22
timeisfathaoftruth "TRF" Member Join Date: Nov 2009 Real Name: Ed Location: New England Watch: Sub,Daytona,GMT,YM Posts: 997	I always think that my limit is the last amount spent on a watch....Seems, however, that I am invariably wrong. __________________ Time and tide wait for no man...

26 March 2010, 12:43 PM	#23
mpkRolex 2024 SubLV41 Pledge Member Join Date: Sep 2008 Location: USA Watch: Pepsi Posts: 2,170	I started with the $50 Casio 15 years back..now I am upto $10k with the SS daytona...I dont know how far I will go few years from now. __________________ Rest in peace JJ! http://www.rolexforums.com/showthrea...light=JJ+irani "Rolex is highly addictive. Please shop responsibly"

26 March 2010, 12:54 PM	#24
Windy City Watchman Member Join Date: Feb 2010 Location: Chicago Posts: 21	I'd really prefer to keep it as close to $10K as possible, so I'm crossing my fingers that Rolex doesn't go crazy with the Daytona prices in the next few years.

26 March 2010, 01:07 PM	#25
PeteNYC13 2024 Pledge Member Join Date: Nov 2009 Real Name: Pete Location: USA Watch: Rolex Posts: 1,607	Great thread... I have no idea what my limit will end up at, I hope it increases as my earnings increase. It scares me sometimes that my 9 year old Sub is my "cheap" watch. There were many years where this didn't seem possible (I would have been happy with a $20 Armitron) and I am thankful each day that I have the ability to have an expensive hobby - I am shocked the my limit has been reset for the past few years. Maybe it stops at $10 k... but you never know! -Pete __________________ SS Submariner K16610 SS Submariner F16610LV SS/P Yachtmaster M16622 SS Black Dial Daytona M116520 SS Explorer II D16570

26 March 2010, 01:12 PM	#26
SLS "TRF" Member Join Date: Aug 2006 Real Name: Scott Location: GMT -7 Watch: GMT's & Sub's Posts: 10,401	Sadly, I don't see myself buying two pieces that I really want...A DRSD & a 1655 Exp. I suppose that I cold sell off part of my collection, but I just don't see that happening. Scott __________________ "The bitterness of poor quality remains long after the sweetness of lower price is forgotten." -Benjamin Franklin Member No. 922

26 March 2010, 01:17 PM	#27
brent d Member Join Date: May 2009 Location: fl Posts: 24	just changed mine up $33,650. Can you guess what i just got? And yes its a rolex.

26 March 2010, 01:18 PM	#28
Leasky "TRF" Member Join Date: Jun 2008 Real Name: Colin Leask. Location: Scotland, UK. Watch: 118238 YG DD. Posts: 723	8K GBP and that will be on a used 118### but not this year.......

26 March 2010, 01:27 PM	#29
DOUBLE 0 SE7EN "TRF" Member Join Date: Jan 2010 Real Name: KAAN Location: ISTANBUL Watch: Explorer-PAM233 Posts: 1,648	Well, GMT MASTER IIc will be my final watch...That means 6000usd is my final limit for a watch....Because I have to buy a new house and I will pay it for a long time.. But; I am really afraid that in the future sometime maybe I can save some more to have a SS Daytona...But I never promise..It is just a fantasy..a reason to live:)

26 March 2010, 01:31 PM	#30
AstroBoy "TRF" Member Join Date: Feb 2009 Real Name: Lucky Location: Ohio USA Watch: TT-Tona/EXII/Tudor Posts: 696	It's a lot of burgers to flip! But...Oh...well, "You Can Only Live Twice!" __________________ Astroboy "Life Is Not A Problem To Be Solved But A Reality To Be Experienced" "JJ - Your smile takes all my troubles away!"

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