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jhnpennington · 1 July 2007, 04:13 AM

I was wondering about future resale values...
I recently posted in another thread but thought this topic was worthy of a thread of its own.

I was recently choosing between a used Rolex Datejust and a new Breitling Automatic Colt - I went with the Breitling. (how do I put images up BTW?)

The Rolex was £1400 and the Colt £1160, which I got down to £1000.

Now, the Rolex was 4 years old and was over £2000 new, and remains unsold at £1400 (it is for sale through an AD).

At the same time the AD had a used Breitling Colt Quartz at about the same age for sale at £750, it was about £1000 new.

In addition to this celebrities seem to me to be increasingly wearing Breitlings, which must increase the status of these watches.

Just some observations - I was wondering what everybody else thinks...

baxta69 · 1 July 2007, 04:21 AM

You will lose tons more on the breitling. Thir resale value is poo

baxta69 · 1 July 2007, 04:22 AM

I would say the watch of the moment with celebs and the like is Panerai

jhnpennington · 1 July 2007, 04:47 AM

Quote:

Originally Posted by baxta69

You will lose tons more on the breitling. Thir resale value is poo

Can you please try to explain what I have included in my post, please?

JJ Irani · 1 July 2007, 04:50 AM

Quote:

Originally Posted by jhnpennington

Can you please try to explain what I have included in my post, please?

Resale value of watches like Breitling, Omega and TAG sucks. You'll get virtually nothing back for your watch, especially a quartz.

A Rolex is still the best buy in terms of resale. A few years down the line, if you managed to keep your watch in pristine condition, you might not only get most of your money back, but might even end up with a small profit.

JJ

jhnpennington · 1 July 2007, 04:53 AM

Quote:

Originally Posted by JJ Irani

Resale value of watches like Breitling, Omega and TAG sucks. You'll get virtually nothing back for your watch, especially a quartz.

A Rolex is still the best buy in terms of resale. A few years down the line, if you managed to keep your watch in pristine condition, you might not only get most of your money back, but might even end up with a small profit.

JJ

In that case, why is an AD selling the Rolex that cost over £2000 new for £1400?
I'm not being argumentative, the numbers just are not stacking up for me.

JJ Irani · 1 July 2007, 05:01 AM

Quote:

Originally Posted by jhnpennington

In that case, why is an AD selling the Rolex that cost over £2000 new for £1400?
I'm not being argumentative, the numbers just are not stacking up for me.

Because it's probably a used model which he must have picked up cheap from some poor sucker who traded it in.

The last way to make money on any watch is by trading in to a dealer. He's going to make some money on it too, so he's not going to give you what it's really worth.

Always sell to some end-user....to attain maximum cost recovery.

JJ

Blue Bull · 1 July 2007, 05:28 AM

When you consider spending substantial $$$ on a watch,there is really no alternative for Rolex.Rolex is the business.

jhnpennington · 1 July 2007, 05:39 AM

Quote:

Originally Posted by JJ Irani

Because it's probably a used model which he must have picked up cheap from some poor sucker who traded it in.

The last way to make money on any watch is by trading in to a dealer. He's going to make some money on it too, so he's not going to give you what it's really worth.

Always sell to some end-user....to attain maximum cost recovery.

JJ

So why does it remain unsold?

The watch was bought in 2003, comes complete with box and papers, sold new for £2070, and is being offered for £1395, yet it remains unsold a month later.
It makes no sense if a Rolex really is such cast iron value and you can "get your money back", why has nobody bought this watch?

jhnpennington · 1 July 2007, 05:42 AM

Quote:

Originally Posted by Blue Bull

When you consider spending substantial $$$ on a watch,there is really no alternative for Rolex.Rolex is the business.

So Breitling, Patek and Panerai etc. are wasting their time?

People are responding defensively rather than discussing the issue.

roadcarver · 1 July 2007, 05:47 AM

I have other watches such as Omega and Breitling. Both are great watches, its just that a lot of folks look at Rolex as being king, although it is not the best watch in reality. Rolex's marketing is just a mean machine that works.

If you are going to Omega and Breitling or other swiss made watches, just make sure you buy for keepers, if you sell you will loose quite a bit of change.

Quote:

Originally Posted by jhnpennington

So Breitling, Patek and Panerai etc. are wasting their time?

People are responding defensively rather than discussing the issue.

JJ Irani · 1 July 2007, 05:47 AM

Quote:

Originally Posted by jhnpennington

So Breitling, Patek and Panerai etc. are wasting their time?

People are responding defensively rather than discussing the issue.

Err....we are discussing the issue by responding to your queries about which watch you would like to invest in on a "resale value" basis.

JJ

jhnpennington · 1 July 2007, 06:07 AM

Quote:

Originally Posted by JJ Irani

Err....we are discussing the issue by responding to your queries about which watch you would like to invest in on a "resale value" basis.

JJ

No, can you explain why a Rolex bought for over £2000 four years ago, and in excellent condition, can not now find a buyer through an AD for £1395 if Rolexes are such excellent investments?

roadcarver · 1 July 2007, 06:40 AM

All depends on the style... for example in TZ, there's a guy selling a DateJust with a Tapestry Dial, in good condition for $2050 USD. He's not able to move it at all. It could be that the dial is not most buyers want, and its SS.

I believe TT would be more of an eye candy to most folks.

Quote:

Originally Posted by jhnpennington

No, can you explain why a Rolex bought for over £2000 four years ago, and in excellent condition, can not now find a buyer through an AD for £1395 if Rolexes are such excellent investments?

jhnpennington · 1 July 2007, 07:00 AM

Quote:

Originally Posted by roadcarver

All depends on the style... for example in TZ, there's a guy selling a DateJust with a Tapestry Dial, in good condition for $2050 USD. He's not able to move it at all. It could be that the dial is not most buyers want, and its SS.

I believe TT would be more of an eye candy to most folks.

So not all Rolexes are good investments then - I'm just trying to get to the bottom of this - the watch I'm talking about is a SS Datejust with Salmon dial.

roadcarver · 1 July 2007, 07:23 AM

IMHO, watches in general are not good investments except for the Daytona and collectible watches such as vintage Comex watches 1665 SR/DRSD. Yes, even Rolexes but with the notable exception that I mentioned beforehand.

If you want investment, bonds/stocks would be the ideal way to go.

Quote:

Originally Posted by jhnpennington

So not all Rolexes are good investments then - I'm just trying to get to the bottom of this - the watch I'm talking about is a SS Datejust with Salmon dial.

baxta69 · 1 July 2007, 07:24 AM

As a general rule...Rolex sports watches tend to hole their price well.....as do bi metal ( TT ) models in all atyles. You can buy ss DJs etc., especially with the jubilee bracelet, quite cheaply if you shop around...
Try online..Watchfinder...Blowers etc for some good pre owned bargains

Gaijin · 1 July 2007, 07:24 AM

Rolex as stated here many times are not for investment purposes. They are to be worn and enjoyed.

If you keep your Rolex for say 5 years. If Rolex continues its nearly annual price increases you should be able to sell your watch for what you bought it for at the end of those 5 years.

Its like wearing the watch for free. If you buy it thinking it will appreciate like an investment I think you will be diapointed.

Spark · 1 July 2007, 07:30 AM

Quote:

Originally Posted by jhnpennington

So not all Rolexes are good investments then - I'm just trying to get to the bottom of this - the watch I'm talking about is a SS Datejust with Salmon dial.

Basically you are right on the button with not all Rolex watches are good investments.
This is mainly from new though.
If you buy the £1400 Date-just you will not lose much on it over the next however many years, but if you buy a new Date-Just or Date etc it will lose an amount in the first couple of years mainly due to the fact they are plentiful and all things are supply and demand orientated aren't they.
On the other hand if you buy a Steel Submariner or Daytona (at list) or a Sea-Dweller etc.. it will hold nearly all its value and the Daytona about £1500 above list price.
Explorer II's and GMT's in the UK don't hold their money that well from new either, but after the initial drop off they hold up well if you buy pre-owned.
I hope this helps.
As for other makes of course Rolex aren't the only make and are certainly not the best, but as a hole probably are better for re-sale as they are more widely sought after for that I own a Rolex mentality.
Average Seiko wearers wouldn't know who Breitling, Omega, Blancpain, Patek, Bell & Ross, Longines or Vacheron were, so the person who wants to boast or be seen will buy a Rolex.
This helps them hold their money rather better than the others
As an example you can buy an Omega Seamaster (007 model) from around 2003 for £495 at dealers in the UK, which is a loss of £600 over half its original price, a 2003 Rolex Submariner will still be priced at £2350+, which is only about £200 less than it would have cost then.
If you buy today and sell tomorrow you will lose money, but over time you will get most of your money back on a Rolex Sport model or well purchased pre-owner Standard model.

jhnpennington · 1 July 2007, 08:08 AM

Thank you for all your replies.

I can now keep my new Breitling (which is gorgeous and has settled to gaining barely a second a day within 2 weeks) without thinking about returning it for a Rolex "investment" watch which I liked far less.

Regards,

John

roadcarver · 1 July 2007, 08:12 AM

As long as it makes you smile, John.

Quote:

Originally Posted by jhnpennington

Thank you for all your replies.

I can now keep my new Breitling (which is gorgeous and has settled to gaining barely a second a day within 2 weeks) without thinking about returning it for a Rolex "investment" watch which I liked far less.

Regards,

John

triton · 1 July 2007, 03:33 PM

here in singapore, i believe that at the end of the first year, you will get negative returns when you sell your watch. at the end of the second year, you will probably get equal returns. from the end of third year onwards, you will probably get positive returns.

it is by no means that rolex is an investment watch. however, there is a possibility of one getting back the money paid for the watch should the owner decide to sell the watch. when a owner wants to sell @ the point in time, there is also the market forces which determines the price as well. this is not forgetting that the condition of the watch is in. a good condition watch will fetch a better resale price compared to a watch which is not in the same condition.

my observation is that rolex watches here in singapore tend to go up by about sgd$500 for sports models. this is based on the listed retail price. also if an actor happens to flash a particular model, that model's price will go up because demand goes up and there is no corresponding supply.

mikey · 1 July 2007, 04:22 PM

Shocked you picked a Breitling over a Rolex in the first place, I would feel that a Rolex is an investment any many of the ways you guys mentioned it is not. Resale depends on the dial, bezel, and band combo. Simply go to Ebay and type in Rolex Datejust and watch some of the sellers sell and you will know which model combo sells fast. The odd ball combinations are simply relisted month after month after month til it sells because it may have a SS DJ salmon dial and jubilee band with smooth bezel????

jhnpennington · 1 July 2007, 04:31 PM

Quote:

Originally Posted by mikey

Shocked you picked a Breitling over a Rolex in the first place, I would feel that a Rolex is an investment any many of the ways you guys mentioned it is not. Resale depends on the dial, bezel, and band combo. Simply go to Ebay and type in Rolex Datejust and watch some of the sellers sell and you will know which model combo sells fast. The odd ball combinations are simply relisted month after month after month til it sells because it may have a SS DJ salmon dial and jubilee band with smooth bezel????

The reason I preferred the Breitling was that it felt like a much higher quality product.
The Rolex Date felt very light with a poor quality bracelet, and was too small at 34mm diameter.

gmt 16750 · 1 July 2007, 06:07 PM

Quote:

Originally Posted by jhnpennington

The reason I preferred the Breitling was that it felt like a much higher quality product.
The Rolex Date felt very light with a poor quality bracelet, and was too small at 34mm diameter.

Hi John, was it a Datejust or a Date? (there is a difference) because if it was the 34mm Date then re-sale is not as good as the 36mm DJ mainly due to the general public finding the 34mm Date just a tad too small.
Did it still have it's original box and papers?, as it's 4 years old then some buyers may feel it's nearing it's first service - these things (and many more) can influence the price of any watch.
However, the right or wrong choice is very subjective and if you like the Breitling more then you made the right choice simply based on that fact but if you wanted the better 'investment' from the two watches mentioned then probably not.
Wear your Breitling with pride and forget about re-sale values and lets see pics of the thing please!

jhnpennington · 2 July 2007, 12:13 AM

Quote:

Originally Posted by gmt 16750

Hi John, was it a Datejust or a Date? (there is a difference) because if it was the 34mm Date then re-sale is not as good as the 36mm DJ mainly due to the general public finding the 34mm Date just a tad too small.
Did it still have it's original box and papers?, as it's 4 years old then some buyers may feel it's nearing it's first service - these things (and many more) can influence the price of any watch.
However, the right or wrong choice is very subjective and if you like the Breitling more then you made the right choice simply based on that fact but if you wanted the better 'investment' from the two watches mentioned then probably not.
Wear your Breitling with pride and forget about re-sale values and lets see pics of the thing please!

It was the 34mm date, including box and papers, but the salmon dial looked awful on my white skin!

Regards,

John.

P.S. I'll put some pictures up as soon as I figure out how!!!

roadcarver · 2 July 2007, 12:18 AM

So it wasn Oysterdate after all plus the odd dial colour that is causing it not to be picked up.

By the way, you can use photobucket.com to post photos. It has tools on how to link photos when posting.

Quote:

Originally Posted by jhnpennington

It was the 34mm date, including box and papers, but the salmon dial looked awful on my white skin!

Regards,

John.

P.S. I'll put some pictures up as soon as I figure out how!!!

jhnpennington · 2 July 2007, 12:44 AM

My watch has a cream guilloche dial and is on a blue diver pro strap.
These are macro photos of the dial and case, so you can't really see the strap, never mind!

http://i202.photobucket.com/albums/a...n/IMG_2501.jpg

http://i202.photobucket.com/albums/a...n/IMG_2500.jpg

http://i202.photobucket.com/albums/a...n/IMG_2504.jpg

Regards,
John.

baxta69 · 2 July 2007, 02:11 AM

Very nice looking piece bro. Enjoy!

Blue Bull · 2 July 2007, 02:26 AM

Quote:

Originally Posted by jhnpennington

Thank you for all your replies.

I can now keep my new Breitling (which is gorgeous and has settled to gaining barely a second a day within 2 weeks) without thinking about returning it for a Rolex "investment" watch which I liked far less.

Regards,

John

Your not off so easily Mr Pennington ...

Breitling is just a nice watch,but Rolex,is something else.Not easily defined,but owning three Rollies,if I ever buy another watch,which I doubt,unless I trade of of these in the future,it will be a Rolex again....

In my part of the world the ss sport Rollies hold their value the best and are the most sought after in the used market.Breitlings have VERY little value.I traded my 6 year old GMT II on the Blue TT Sub,Dec 2006 and very,very nearly got my money back.Not bad going on a trade and I got the usual discount from the AD .THATS ROLEX !!

1 July 2007, 04:13 AM	#1
jhnpennington Member Join Date: Jul 2007 Location: knutsford, uk Posts: 31	Resale values I was wondering about future resale values... I recently posted in another thread but thought this topic was worthy of a thread of its own. I was recently choosing between a used Rolex Datejust and a new Breitling Automatic Colt - I went with the Breitling. (how do I put images up BTW?) The Rolex was £1400 and the Colt £1160, which I got down to £1000. Now, the Rolex was 4 years old and was over £2000 new, and remains unsold at £1400 (it is for sale through an AD). At the same time the AD had a used Breitling Colt Quartz at about the same age for sale at £750, it was about £1000 new. In addition to this celebrities seem to me to be increasingly wearing Breitlings, which must increase the status of these watches. Just some observations - I was wondering what everybody else thinks...

1 July 2007, 08:08 AM	#20
jhnpennington Member Join Date: Jul 2007 Location: knutsford, uk Posts: 31	Thank you Thank you for all your replies. I can now keep my new Breitling (which is gorgeous and has settled to gaining barely a second a day within 2 weeks) without thinking about returning it for a Rolex "investment" watch which I liked far less. Regards, John

2 July 2007, 12:44 AM	#28
jhnpennington Member Join Date: Jul 2007 Location: knutsford, uk Posts: 31	Colt II Automatic photos... hopefully! My watch has a cream guilloche dial and is on a blue diver pro strap. These are macro photos of the dial and case, so you can't really see the strap, never mind! http://i202.photobucket.com/albums/a...n/IMG_2501.jpg http://i202.photobucket.com/albums/a...n/IMG_2500.jpg http://i202.photobucket.com/albums/a...n/IMG_2504.jpg Regards, John.

1 July 2007, 04:21 AM	#2
baxta69 Member Join Date: Jun 2007 Real Name: davinci Location: suffolk, uk Watch: Rolex & Breitling Posts: 340	You will lose tons more on the breitling. Thir resale value is poo

1 July 2007, 04:22 AM	#3
baxta69 Member Join Date: Jun 2007 Real Name: davinci Location: suffolk, uk Watch: Rolex & Breitling Posts: 340	I would say the watch of the moment with celebs and the like is Panerai

1 July 2007, 05:28 AM	#8
Blue Bull Banned Join Date: Dec 2006 Posts: 2,887	When you consider spending substantial $$$ on a watch,there is really no alternative for Rolex.Rolex is the business.

1 July 2007, 07:24 AM	#17
baxta69 Member Join Date: Jun 2007 Real Name: davinci Location: suffolk, uk Watch: Rolex & Breitling Posts: 340	As a general rule...Rolex sports watches tend to hole their price well.....as do bi metal ( TT ) models in all atyles. You can buy ss DJs etc., especially with the jubilee bracelet, quite cheaply if you shop around... Try online..Watchfinder...Blowers etc for some good pre owned bargains

1 July 2007, 07:24 AM	#18
Gaijin 2024 ROLEX DATEJUST41 Pledge Member Join Date: Feb 2007 Location: Japan Watch: ing your back. Posts: 16,179	Rolex as stated here many times are not for investment purposes. They are to be worn and enjoyed. If you keep your Rolex for say 5 years. If Rolex continues its nearly annual price increases you should be able to sell your watch for what you bought it for at the end of those 5 years. Its like wearing the watch for free. If you buy it thinking it will appreciate like an investment I think you will be diapointed.

1 July 2007, 03:33 PM	#22
triton "TRF" Member Join Date: Jun 2007 Location: Singapore Posts: 156	here in singapore, i believe that at the end of the first year, you will get negative returns when you sell your watch. at the end of the second year, you will probably get equal returns. from the end of third year onwards, you will probably get positive returns. it is by no means that rolex is an investment watch. however, there is a possibility of one getting back the money paid for the watch should the owner decide to sell the watch. when a owner wants to sell @ the point in time, there is also the market forces which determines the price as well. this is not forgetting that the condition of the watch is in. a good condition watch will fetch a better resale price compared to a watch which is not in the same condition. my observation is that rolex watches here in singapore tend to go up by about sgd$500 for sports models. this is based on the listed retail price. also if an actor happens to flash a particular model, that model's price will go up because demand goes up and there is no corresponding supply.

1 July 2007, 04:22 PM	#23
mikey "TRF" Member Join Date: Oct 2006 Location: USA Watch: Oysterdate 6694 Posts: 2,713	Shocked you picked a Breitling over a Rolex in the first place, I would feel that a Rolex is an investment any many of the ways you guys mentioned it is not. Resale depends on the dial, bezel, and band combo. Simply go to Ebay and type in Rolex Datejust and watch some of the sellers sell and you will know which model combo sells fast. The odd ball combinations are simply relisted month after month after month til it sells because it may have a SS DJ salmon dial and jubilee band with smooth bezel????

2 July 2007, 02:11 AM	#29
baxta69 Member Join Date: Jun 2007 Real Name: davinci Location: suffolk, uk Watch: Rolex & Breitling Posts: 340	Very nice looking piece bro. Enjoy!

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