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jizeal · 29 September 2011, 07:45 AM

Just got a call from 2 different ADs from 2 different regions in the USA. The both said that Rolex sent them a letter saying that there is a 5% increase across the line. The same ADs were spot on the figures and dates last time.

dddrees · 29 September 2011, 07:48 AM

It's about that time again.

esm · 29 September 2011, 07:50 AM

5%....?!? Mr Rolex must be upto something next time...

(I thought it is usually a 10% increase across most of the models...?!?)

Spartan · 29 September 2011, 07:51 AM

Im assuming Canada as well

Rolex Junky · 29 September 2011, 07:52 AM

Why start a new thread. Post in the one I created yesterday on this topic.

eVojlib · 29 September 2011, 07:57 AM

Wow, just had a price increase less than a year ago and already another coming up.

Im in the wrong business ;)

esm · 29 September 2011, 07:58 AM

Quote:

Originally Posted by Rolex Junky

Why start a new thread. Post in the one I created yesterday on this topic.

It's probably on page two or three by now....

Pep04 · 29 September 2011, 08:00 AM

Have they said what models would get affect?

Rolex Junky · 29 September 2011, 08:08 AM

Quote:

Originally Posted by esm

It's probably on page two or three by now....

No its above this one. Lookup!

Welshwatchman · 29 September 2011, 08:09 AM

Let's not get silly.

eric23 · 29 September 2011, 08:10 AM

Quote:

Originally Posted by Spartan

Im assuming Canada as well

I would think so, Paneria and Patek both just went up this month 10% at my AD and I think it will be 10% here becuase we did not get one last year!

malnik · 29 September 2011, 08:46 AM

That's impossible. We just had a price increase in US this year No way customers can bear two price increases in one year

jizeal · 29 September 2011, 08:47 AM

Quote:

Originally Posted by Pep04

Have they said what models would get affect?

She said every model unfortunately.

jizeal · 29 September 2011, 08:48 AM

Quote:

Originally Posted by malnik

That's impossible. We just had a price increase in US this year No way customers can bear two price increases in one year

Historically Rolex does a price increase twice a year.

perpetualman88 · 29 September 2011, 08:49 AM

unfortunately Neil is right it has been confirmed to me as well

brkanand · 29 September 2011, 08:51 AM

Prices went up here just 3 weeks ago!

Gharddog03 · 29 September 2011, 09:00 AM

Absurd!

Pep04 · 29 September 2011, 09:02 AM

Quote:

Originally Posted by jizeal

She said every model unfortunately.

EVEN THE NEW EXPLORER???????

:thin king:

firefighter566 · 29 September 2011, 09:05 AM

heard it was comin...sooo went ahead and upgraded

mfserge · 29 September 2011, 09:11 AM

I already pre-paid in full for my new Exp2.....do you think the AD will be asking me for the additional 5%?

Rolex Junky · 29 September 2011, 09:12 AM

Quote:

Originally Posted by mfserge

I already pre-paid in full for my new Exp2.....do you think the AD will be asking me for the additional 5%?

He better not.

mailman · 29 September 2011, 09:13 AM

Quote:

Originally Posted by mfserge

I already pre-paid in full for my new Exp2.....do you think the AD will be asking me for the additional 5%?

If they did I'd get my money back

Speed · 29 September 2011, 10:04 AM

< Groan >

Let's get a sticky that says Rolex prices only go in one direction...and you can guess which way.

GradyPhilpott · 29 September 2011, 10:12 AM

Well, I waited too long for the price increase, but it will be better for my finances if I wait a couple of months for my next purchase.

I knew I was taking a gamble when I didn't put a deposit on the last 14060M that was in stock. It sold last week, but that's the way the cookie crumbles.

Death, taxes, and inflation.

GradyPhilpott · 29 September 2011, 10:14 AM

Quote:

Originally Posted by mfserge

I already pre-paid in full for my new Exp2.....do you think the AD will be asking me for the additional 5%?

No way.

The price of the watch, according to my AD, is the price when the watch was invoiced.

That's how it is for honest dealers, anyway.

Lol-x · 29 September 2011, 10:21 AM

So that isn't good news, but that's the way things go I guess

5% year after year certainly ratchets up the price after a few years

as it's 5% on 5% on 5% so in dollar terms ever price increase is a higher net dollar amount assuming the same percentage increase is applicable

S52 · 29 September 2011, 10:32 AM

So, I havent been around here the past couple of weeks... what ever happened to the super guaranteed imminent increase coming in the beginning of September, no later than the 15th

That was a huge topic of interest back in August haha

GradyPhilpott · 29 September 2011, 10:36 AM

I'm assuming the OP is being honest and his description of the situation fits with what I've been told by my AD.

I'll be dropping by tomorrow and if there's a Sub in stock at the lower price, I'm putting a deposit on it.

MortgageGuy · 29 September 2011, 10:38 AM

Well we all knew this was coming so this should not come as a surprise to anyone IMHO... 5%, that seems a bit on the low end for the gold models with the price of gold but what do I know. This will make a SS Sub $8400 MSRP now... WOW

rodrob59 · 29 September 2011, 10:53 AM

Got my new one the day before the last price increase in May. The rest will only be new to me.

29 September 2011, 07:45 AM	#1
jizeal "TRF" Member Join Date: Dec 2010 Real Name: Neil Location: South Florida Watch: neilswatches@gmail Posts: 5,157	Rolex USA will increase the prices by 5% in October Just got a call from 2 different ADs from 2 different regions in the USA. The both said that Rolex sent them a letter saying that there is a 5% increase across the line. The same ADs were spot on the figures and dates last time.

29 September 2011, 07:48 AM	#2
dddrees "TRF" Member Join Date: May 2010 Real Name: Dan Location: USA Watch: This N That Posts: 34,253	It's about that time again. __________________ When it captures your imagination, that's when you know you have found your passion. Loyal Foot Soldier of The Nylon Nation. Card Carrying Member of the Global Association of Retro-Grouch-Curmudgeons

29 September 2011, 07:51 AM	#4
Spartan "TRF" Member Join Date: Nov 2010 Location: Canada Watch: ALL of them Posts: 450	Im assuming Canada as well __________________ ROLEX1675:126660:226570BL:116613LN:114060 Pam00279 : Pam00270 : OMEGA3861 : Navitimer A23322 :

29 September 2011, 08:00 AM	#8
Pep04 "TRF" Member Join Date: Oct 2009 Real Name: Pep Location: Miami Watch: GMTIIc, Pam320 Posts: 2,773	Have they said what models would get affect? __________________ "Beer is proof that God loves us and wants us to be happy." -Benjamin Franklin Prick #8

29 September 2011, 08:09 AM	#10
Welshwatchman "TRF" Member Join Date: Apr 2006 Real Name: Paul Location: Wales, UK Posts: 14,578	Let's not get silly. __________________ ..33

29 September 2011, 07:50 AM	#3
esm "TRF" Member Join Date: Jul 2008 Real Name: Eric Location: Location,Location Watch: this, bro... Posts: 15,340	5%....?!? Mr Rolex must be upto something next time... (I thought it is usually a 10% increase across most of the models...?!?)

29 September 2011, 07:52 AM	#5
Rolex Junky Banned Join Date: Apr 2010 Real Name: Lorenzo Location: Netherlands Watch: 116710LN & 116201 Posts: 849	Why start a new thread. Post in the one I created yesterday on this topic.

29 September 2011, 07:57 AM	#6
eVojlib "TRF" Member Join Date: Jul 2011 Location: Woodlands, Tx. Watch: 16610 - 1675 Posts: 44	Wow, just had a price increase less than a year ago and already another coming up. Im in the wrong business ;)

29 September 2011, 08:46 AM	#12
malnik "TRF" Member Join Date: Oct 2010 Location: Los Angeles Watch: Sub-Date-C Posts: 240	That's impossible. We just had a price increase in US this year No way customers can bear two price increases in one year

29 September 2011, 08:49 AM	#15
perpetualman88 2024 ROLEX SUBMARINER 41 Pledge Member Join Date: Jun 2011 Real Name: David Farkas Location: Los Angeles Watch: 116610, 5712/1A Posts: 8,182	unfortunately Neil is right it has been confirmed to me as well __________________ Instagram: @SwissWatchTime

29 September 2011, 08:51 AM	#16
brkanand 2024 Pledge Member Join Date: Jul 2009 Real Name: DrK Location: India Watch: 4=YMDaytonaGMTHulk Posts: 7,052	Prices went up here just 3 weeks ago!

29 September 2011, 09:00 AM	#17
Gharddog03 "TRF" Member Join Date: Dec 2009 Real Name: Genaro Location: Fresno Ca. Watch: R O L E X Posts: 4,466	Absurd!

29 September 2011, 09:05 AM	#19
firefighter566 Member Join Date: Aug 2008 Real Name: Brennen Location: Nashville TN Watch: Sea Dweller Posts: 9	heard it was comin...sooo went ahead and upgraded

29 September 2011, 09:11 AM	#20
mfserge Banned Join Date: Aug 2011 Location: USA Watch: YM40 Rhodium Posts: 901	I already pre-paid in full for my new Exp2.....do you think the AD will be asking me for the additional 5%?

29 September 2011, 10:04 AM	#23
Speed "TRF" Member Join Date: Aug 2009 Location: USA Posts: 19,706	< Groan > Let's get a sticky that says Rolex prices only go in one direction...and you can guess which way.

29 September 2011, 10:12 AM	#24
GradyPhilpott 2024 SubLV41 Pledge Member Join Date: Sep 2008 Location: New Mexico Watch: Seiko #SRK050 Posts: 34,460	Well, I waited too long for the price increase, but it will be better for my finances if I wait a couple of months for my next purchase. I knew I was taking a gamble when I didn't put a deposit on the last 14060M that was in stock. It sold last week, but that's the way the cookie crumbles. Death, taxes, and inflation. __________________ JJ Inaugural TRF $50 Watch Challenge Winner

29 September 2011, 10:21 AM	#26
Lol-x Facilitator Join Date: Nov 2005 Real Name: Steve Location: Omnipresent Posts: 33,587	So that isn't good news, but that's the way things go I guess 5% year after year certainly ratchets up the price after a few years as it's 5% on 5% on 5% so in dollar terms ever price increase is a higher net dollar amount assuming the same percentage increase is applicable __________________ *Most folks are about as happy as they make up their minds to be.* ~Abraham Lincoln Nothing compares to the simple pleasure of a bike ride. ~John F. Kennedy ROLEXploitation - yeah I'm a victim

29 September 2011, 10:32 AM	#27
S52 "TRF" Member Join Date: Oct 2010 Location: FL230 Watch: me fly-by Posts: 789	So, I havent been around here the past couple of weeks... what ever happened to the super guaranteed imminent increase coming in the beginning of September, no later than the 15th That was a huge topic of interest back in August haha __________________ GMT Master II 16710B BLRO--Sea Dweller 16600--Submariner 1680--Milgauss 116400--Tudor BB58 79030B--Omega Speedmaster Pro--IWC Mark XV Automatic--Breitling Aerospace

29 September 2011, 10:36 AM	#28
GradyPhilpott 2024 SubLV41 Pledge Member Join Date: Sep 2008 Location: New Mexico Watch: Seiko #SRK050 Posts: 34,460	I'm assuming the OP is being honest and his description of the situation fits with what I've been told by my AD. I'll be dropping by tomorrow and if there's a Sub in stock at the lower price, I'm putting a deposit on it. __________________ JJ Inaugural TRF $50 Watch Challenge Winner

29 September 2011, 10:38 AM	#29
MortgageGuy "TRF" Member Join Date: Jun 2009 Real Name: Adam Location: Orlando, Florida Watch: Me Posts: 9,935	Well we all knew this was coming so this should not come as a surprise to anyone IMHO... 5%, that seems a bit on the low end for the gold models with the price of gold but what do I know. This will make a SS Sub $8400 MSRP now... WOW __________________ The richest people in the world look for and build NETWORKS, Everyone else looks for work... Robert Kiyosaki

29 September 2011, 10:53 AM	#30
rodrob59 "TRF" Member Join Date: Jun 2011 Real Name: Rod Location: Atlanta, GA Watch: YG DD 18238 Posts: 1,540	Got my new one the day before the last price increase in May. The rest will only be new to me.

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