Is it possible for Rolex watches price to drop? due to several reason

[ippon90]

im thinking, is it possible for rolex watches prices to drop?
im new in this world, never encounter rolex prices decrease.
in the past, was it ever happen that rolex prices decrease?

not by the price list i mean, but for several other reason...for example...the money foreign exchange value....

is it possible to drop?

thankyou!

[MonBK]

No, impossible.

[peterskinner]

You know the answer...anything, anything, can drop in price. And because it doesn't often happen is no evidence that it won't. Buy a Rolex only if you want to wear one, not because you think it can automatically defy economic reality.

[jrs146]

Anything is possible. Other high-end brands have had price drops in recent years. However, I would bet NO for Rolex. They sell regardless of the price.

[beshannon]

Originally Posted by ippon90

im thinking, is it possible for rolex watches prices to drop?
im new in this world, never encounter rolex prices decrease.
in the past, was it ever happen that rolex prices decrease?

not by the price list i mean, but for several other reason...for example...the money foreign exchange value....

is it possible to drop?

thankyou!

New inventory? Highly unlikely.

If foreign exchange values get out of whack enough to affect the price of luxury goods, then we all have much bigger problems than buying watches.

[VicLeChic]

Everything in this world is subject to change. Many scenarios could cause a price drop.

The more obvious one being if the Swiss frank goes down compared to your currency. In this case you'd pay less for your Rolex if bought directly in Switzerland. If you buy in your country at your local AD though, it's unlikely you'll see a price drop, in the short term at least.

[AK797]

No, image won't allow it. Esp if they took notice of PP last year.

[brandrea]

I wish

[ptxl]

Drop price??
List price? Second hand price?

[peterskinner]

Some confusion here? Is the OP asking if retail prices can drop, or second hand prices? With retail, other manufacturer such as Patek and IWC have already done it. I suppose you could rephrase this question to : ''Could there be a major economic collapse.''
To which, after 2008, the answer has to be , ''quite probably.'' then watches will be the least of our concerns.

[Lordofrolex]

i wouldn't hold my breathe

[ippon90]

Originally Posted by peterskinner

Some confusion here? Is the OP asking if retail prices can drop, or second hand prices? With retail, other manufacturer such as Patek and IWC have already done it. I suppose you could rephrase this question to : ''Could there be a major economic collapse.''
To which, after 2008, the answer has to be , ''quite probably.'' then watches will be the least of our concerns.

I mean the new one .. Not the second hand... For example 1 swiss franc = 10.000 my currency today... Suddenly something happen, and then In a month after... 1 swiss franc =8000 my currency.... Then it means the prices of new rolex will drop in my country.. Right? Was it ever happened in your country in the past?

Lets just pretend... And try to ignore other situation that for sure we need to concern more than a watch price.. I just want to know in the past..

[bondtoys]

I'd usually say impossible, but last year, Patek dropped prices in Asia - who'd have thought that this would happen?

[ippon90]

Originally Posted by VicLeChic

Everything in this world is subject to change. Many scenarios could cause a price drop.

The more obvious one being if the Swiss frank goes down compared to your currency. In this case you'd pay less for your Rolex if bought directly in Switzerland. If you buy in your country at your local AD though, it's unlikely you'll see a price drop, in the short term at least.

Yea ofcourse i will gain profit if i bought the watch in switzerland...
So u say that in my country AD there will be no price drop?
Thats my question.. How long the AD will hold its price? Have you ever heard the sales person at the AD said... " now the submarine is cheaper than last month!"

[armen34]

Anything can drop in price!

[bobabreath]

It's definitely possible if Rolex keeps pumping out more watches and interest in mechanical timepieces suddenly drops. SUPPLY>DEMAND.

I would love to see it happen so I can buy more for my enjoyment!

[T. Ferguson]

Frankly, I'm surprised it hasn't happened already. In fact, since the Apple Watch came out it's incredible Rolex is still in business!

[VicLeChic]

Originally Posted by ippon90

Yea ofcourse i will gain profit if i bought the watch in switzerland...
So u say that in my country AD there will be no price drop?
Thats my question.. How long the AD will hold its price? Have you ever heard the sales person at the AD said... " now the submarine is cheaper than last month!"

The AD will probably follow Rolex price policy. I doubt Rolex would let them drop prices to reflect new FX rate. Also, keeping prices as they are on new stock coming after a decrease of the Swiss Frank is an easy gain for your local AD and no one will notice it (completely transparent to most potential buyers).

I've never heard 'that a Sub was cheaper now than last month". Quite the opposite, ADs tend to tell me that prices keep going up (which is true if you look at price evolution in the past 60 yrs). ADs would say anything you want to hear to make a sale anyway. The funniest thing I heard about the Sub is "it's a great investment" or "it's money in the bank". As I said, anything to encourage you to buy. It's their job after all. Doesn't'bother me. For prices to drop at the AD, it would have to be the result of a decision made by Rolex themselves. Unless the AD decide not to follow Rolex guidelines, at their own risk. A rogue AD might lose their dealership.

[CashGap]

I had a professor in grad school, 2001, tell us that deflation was no longer possible.

Boy, did he miss it.

Yes, OF COURSE Rolex prices could drop. Let's take USA MSRP for a moment.

Today the US Dollar is worth .96 Swiss Francs. For a moment, let's ignore the fact that Rolex is probably hedged in perfect alignment with their material source and sales channel currencies. At some point... twelve months, three years, five years, they'd be unhedged.

So if a particular reference sells for $10,000 USD today, and the dollar went to 1.92 CHF and stayed their for ten years, do you honestly think the USD price would not drop? Or if it went the other way, and USD=.48 CHF, do you think that watch would be as in demand in the US at $20,000 USD?

In the first case, what you might see is an extended period time (years and years) with no MSRP increase, to allow the market to grow into the pricing.

This gets hideously complicated, because we've only discussed one market.

So I'll go with "It could happen, and would probably be the least of our worries if it did".

Why do we have such a tough time accepting this? Because we have recency bias. Lately, all we've seen is increases in luxury goods priced in our currency. And we've seen it long enough, we think it can't go another way.

Sort of like how in 2007, after 25 years, many believed "Real estate only goes one direction in price... up. Did you ever hear of a house that was cheaper this year than last year? Of course not. Real estate goes up forever".

Until it doesn't.

[ref1655]

Originally Posted by bobabreath

It's definitely possible if Rolex keeps pumping out more watches and interest in mechanical timepieces suddenly drops. SUPPLY>DEMAND.

[lukey77]

Originally Posted by beshannon

New inventory? Highly unlikely.



If foreign exchange values get out of whack enough to affect the price of luxury goods, then we all have much bigger problems than buying watches.

???
Of course the price of a rolex can drop due to FX (doesn't have to be due to a crisis).
18 months ago the GBP/USD fx rate was c 1.78:1, a couple of months ago it reached 1.38

Hence the price of me buying a Rolex from New York has gone up by 23%. Likewise if the fx returned to 2:1 as it was in 2007 the price would go down for me by >40%


Sent from my iPhone using Tapatalk

[lukey77]

Watch industry slowing down massively at moment. Rolex is v strong but not immune




Sent from my iPhone using Tapatalk

[modee]

Originally Posted by ippon90

im thinking, is it possible for rolex watches prices to drop?
im new in this world, never encounter rolex prices decrease.
in the past, was it ever happen that rolex prices decrease?

not by the price list i mean, but for several other reason...for example...the money foreign exchange value....

is it possible to drop?

thankyou!

The foreign exchange price is the basis of the business of buying Rolexes from dealers overseas and then selling them in the U.S., BNIB, unworn. Sometimes this exchange rate is favorable for these transactions, and sometimes not.

[superdog]

Originally Posted by beshannon

New inventory? Highly unlikely.

If foreign exchange values get out of whack enough to affect the price of luxury goods, then we all have much bigger problems than buying watches.

exactly.

[modee]

Originally Posted by beshannon

New inventory? Highly unlikely.

If foreign exchange values get out of whack enough to affect the price of luxury goods, then we all have much bigger problems than buying watches.

Like I said:
The foreign exchange price is the basis of the business of buying Rolexes from dealers overseas and then selling them in the U.S., BNIB, unworn. Sometimes this exchange rate is favorable for these transactions, and sometimes not.

[MonBK]

Originally Posted by modee

Like I said:
The foreign exchange price is the basis of the business of buying Rolexes from dealers overseas and then selling them in the U.S., BNIB, unworn. Sometimes this exchange rate is favorable for these transactions, and sometimes not.

Yes you said that already.

[modee]

Yeah well couple people above were posting about how that rate may not affect the relative price of goods, so I felt compelled to deja vu myself.

[cryptowatch]

Yes, prices can drop. Remember that price is nominal and always changing due to external factors. Culture, economic trends, trends....

Price is rarely representative of the true value of an item.

[watchwatcher]

Anything's possible...I guess.

[MonBK]

Originally Posted by modee

Yeah well couple people above were posting about how that rate may not affect the relative price of goods, so I felt compelled to deja vu myself.