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Cru Jones · 20 May 2018, 06:46 PM

Nice to see Rolex putting the spotlight on the new OP with the back cover of the latest international edition of Time magazine.

RazorD · 20 May 2018, 07:05 PM

Agreed, and I really love that model. Frankly, to the consuming public, most will have a much smaller chance of ever finding some of the other models (Pepsi) on a random trip into a local AD. Why not advertise something there’s a chance they’ll be able to buy.

Speedbird-1 · 20 May 2018, 07:11 PM

......it tells history.

I bet the 'media type' that came up with that, wears
red framed specs, has a 'Samurai' hair bun and sports an Apple watch.

....not a criticism, just sayin'.

AK797 · 20 May 2018, 09:23 PM

Smart move, and looks really good to me. Even the TT GMTc has garnered its own momentum.

travisb · 20 May 2018, 10:04 PM

Glad to see that. The new OPs look great!

brand_c · 20 May 2018, 11:21 PM

Falling in love the the new OPs everyday. Old ones such as the 1500 or 15000 can still be bought at a relatively good price though, plus they have a date function.

Sent from my iPhone using Tapatalk

prakhon · 21 May 2018, 02:39 AM

Sadly, I doubt a Time ad buy counts as a big campaign nowadays. Print subscriptions have collapsed for pretty much all the once-important news magazines except The Economist.

tig00s1783 · 21 May 2018, 02:41 AM

I like it!

Etschell · 21 May 2018, 02:42 AM

cool watch just wish the hands and surrounds were black instead of wg.

ajas · 22 May 2018, 09:09 AM

Great lookig watch

Sent from my SM-N935F using Tapatalk

faz · 22 May 2018, 09:19 AM

Always enjoy seeing Rolex ads. Even though they end up bringing in more shoppers and lower my (limited) purchasing power.

20 May 2018, 06:46 PM	#1
Cru Jones 2024 SubLV41 Pledge Member Join Date: Mar 2010 Location: Paris, France Posts: 35,298	Big ad campaign for new 2018 Basel OP Nice to see Rolex putting the spotlight on the new OP with the back cover of the latest international edition of Time magazine.

21 May 2018, 02:42 AM	#9
Etschell "TRF" Member Join Date: Dec 2013 Location: FL Watch: platinum sub Posts: 15,884	cool watch just wish the hands and surrounds were black instead of wg. __________________ If you wind it, they will run. 25 or 6 to 4.

22 May 2018, 09:19 AM	#11
faz "TRF" Member Join Date: Jun 2016 Real Name: Faz Location: California Watch: like'em all Posts: 4,689	Always enjoy seeing Rolex ads. Even though they end up bringing in more shoppers and lower my (limited) purchasing power. __________________ -Faz Instagram @fazmoto

20 May 2018, 07:05 PM	#2
RazorD "TRF" Member Join Date: Dec 2010 Real Name: David Location: New England Posts: 1,888	Agreed, and I really love that model. Frankly, to the consuming public, most will have a much smaller chance of ever finding some of the other models (Pepsi) on a random trip into a local AD. Why not advertise something there’s a chance they’ll be able to buy.

20 May 2018, 07:11 PM	#3
Speedbird-1 "TRF" Member Join Date: Aug 2009 Real Name: Steve. Location: UK Posts: 6,472	......it tells history. I bet the 'media type' that came up with that, wears red framed specs, has a 'Samurai' hair bun and sports an Apple watch. ....not a criticism, just sayin'.

20 May 2018, 09:23 PM	#4
AK797 2024 Pledge Member Join Date: Feb 2010 Real Name: Neil Location: UK Watch: ing ships roll in Posts: 59,369	Smart move, and looks really good to me. Even the TT GMTc has garnered its own momentum.

20 May 2018, 10:04 PM	#5
travisb 2024 SubLV41 Pledge Member Join Date: Aug 2009 Real Name: Travis Location: FL / NYC Watch: Yes.. Posts: 33,486	Glad to see that. The new OPs look great!

20 May 2018, 11:21 PM	#6
brand_c "TRF" Member Join Date: Mar 2017 Location: IL Posts: 188	Falling in love the the new OPs everyday. Old ones such as the 1500 or 15000 can still be bought at a relatively good price though, plus they have a date function. Sent from my iPhone using Tapatalk

21 May 2018, 02:39 AM	#7
prakhon "TRF" Member Join Date: Apr 2018 Location: Chicago Watch: BLNR Posts: 52	Sadly, I doubt a Time ad buy counts as a big campaign nowadays. Print subscriptions have collapsed for pretty much all the once-important news magazines except The Economist.

21 May 2018, 02:41 AM	#8
tig00s1783 Banned Join Date: Jul 2016 Location: USA Watch: Rolex 116710BLNR Posts: 477	I like it!

22 May 2018, 09:09 AM	#10
ajas "TRF" Member Join Date: Nov 2013 Real Name: Will Location: Kuala Lumpur Watch: SubC, Pam, Speede Posts: 3,146	Great lookig watch Sent from my SM-N935F using Tapatalk

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