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Old 1 June 2019, 06:31 AM   #1
123Blueface
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SS Shortage?

Please stop believing the hype already.
Smell the coffee folks.
There is no shortage.
There is just a whole new way of distribution before it gets to the consumer.
Here is a dealer where I just witnessed 11 Batman in coffins in front row of picture.
Three Hulk in one area, more in another section.
Countless Daytona C in another counter that was not able to photograph as got tied up and forgot.
All at the going premium, of course.
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Old 1 June 2019, 06:42 AM   #2
TheDon2000
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So...Maybe we should say there's a shortage at retail instead?
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Old 1 June 2019, 06:45 AM   #3
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So...Maybe we should say there's a shortage at retail instead?
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Old 1 June 2019, 06:45 AM   #4
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So...Maybe we should say there's a shortage at retail instead?
That would be absolutely correct.
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Old 1 June 2019, 07:23 AM   #5
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So...Maybe we should say there's a shortage at retail instead?


This ^^^^
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Old 1 June 2019, 06:45 AM   #6
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Where was this?
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Old 1 June 2019, 06:54 AM   #7
francoamerican
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Yes the language should be more precise. There's a shortage at ADs because of price controls at ADs.

If Rolex really were a watchmaker "only" there would not be ADs. Therefore, Rolex is accountable to whomever they care to be accountable to for the AD issue (which it's clear Rolex does not care about me - or other consumers who post on messageboards - or any rolex fan with whom i interact with in real life)

If Rolex cared about me etc (which they have no obligation to obviously) and they also wish to sell watches at MSRP, and provide organized warranty registration, they would address the issue and perhaps consider or explain why they don't:

1. Create a centralized reservations queue for watches not available at the AD, with a projection of wait periods (an actual list with a deposit)

or

2. Allow AD to sell at market price to allow transparency to the consumer.

It's all left in the hands of proprietors to maximize their profits in the most aggressive ways possible, while avoiding losing AD status.
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Old 1 June 2019, 07:28 AM   #8
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2. Allow AD to sell at market price to allow transparency to the consumer.
Which would double the MSRP of some models, leading to a doubling of their grey market value, because they still wouldn't be any easier to obtain from the AD.
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Old 1 June 2019, 07:32 AM   #9
francoamerican
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Which would double the MSRP of some models, leading to a doubling of their grey market value, because they still wouldn't be any easier to obtain from the AD.
I'm not trying to be a smartass here but seriously just draw a supply curve and a demand curve and look at where they intersect. Prices would likely be a bit higher at the AD than current grey market prices, because there are folks who wont buy at secondary markets (like my father never would because he would assume they were all fake if not on the AD list)

Watches would be in the AD cases instead of the secondary market cases is the difference. (or more precisely i should say - some watches would be in the AD cases)

Last edited by francoamerican; 1 June 2019 at 07:40 AM.. Reason: clarification
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Old 1 June 2019, 07:34 AM   #10
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Which would double the MSRP of some models, leading to a doubling of their grey market value, because they still wouldn't be any easier to obtain from the AD.
Chicken or the egg

But I think things would eventually level out, as the AD ups the price again, grey ups their price... and on it goes until it levelled out somehow.
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Old 1 June 2019, 06:59 AM   #11
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3. Leave it alone because there really isn't a problem.

Rolex will do whatever it wants because it knows its fanboy customers will do and pay whatever it takes to get that "flavor of the month" watch on their wrist.
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Old 1 June 2019, 07:13 AM   #12
francoamerican
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3. Leave it alone because there really isn't a problem.

Rolex will do whatever it wants because it knows its fanboy customers will do and pay whatever it takes to get that "flavor of the month" watch on their wrist.
I'm not certain what this means? Who isn't there "really" a problem for? Rolex? That's true, it doesn't seems like Rolex has a problem or they would do something about it. ADs? We get mixed messages from ADs but maybe it's all working out fantastically for them since they are getting to bundle things or perhaps flip things out the backdoor? (I know first hand of that happening at certain car dealers who work things out with customers on the side)

But who isn't posting on a rolex messageboard who isn't a fanboy? I think many fanboys would like to buy the watches at the places they used to and at the prices they had grown accustom to?

There some people who perhaps like the high prices as a way to show off to others - so maybe that's the right market for Rolex to have and we just have to get used to it.

There's definitely evidence that Rolex doesn't care about certain fanboys though.
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Old 1 June 2019, 07:26 AM   #13
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I'm not certain what this means? Who isn't there "really" a problem for? Rolex? That's true, it doesn't seems like Rolex has a problem or they would do something about it. ADs? We get mixed messages from ADs but maybe it's all working out fantastically for them since they are getting to bundle things or perhaps flip things out the backdoor? (I know first hand of that happening at certain car dealers who work things out with customers on the side)

But who isn't posting on a rolex messageboard who isn't a fanboy? I think many fanboys would like to buy the watches at the places they used to and at the prices they had grown accustom to?

There some people who perhaps like the high prices as a way to show off to others - so maybe that's the right market for Rolex to have and we just have to get used to it.

There's definitely evidence that Rolex doesn't care about certain fanboys though.
Yes, I don't think Rolex sees this as a problem. It seems like this is what they think luxury buying should be like.

I am enjoying this as I no longer have to worry about walking into a Rolex AD. There really is no point around here. This is allowing me to explore all the other brands that I did not really pay attention to.
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Old 1 June 2019, 07:08 AM   #14
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One day people might realized that their grey pieces are not worth 2x MRSP and hence will refrain from supporting this rediculious AD-Grey cycle
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Old 1 June 2019, 07:21 AM   #15
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That aftermarket isn't nearly large enough or powerful enough to conspire to keep abundant steel models out of retail stores.

There is a shortage.

A relatively small number of third-party sellers having access to plenty of watches isn't remotely evidence that there are enough watches to satisfy demand.
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Old 1 June 2019, 08:48 AM   #16
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That aftermarket isn't nearly large enough or powerful enough to conspire to keep abundant steel models out of retail stores.

There is a shortage.

A relatively small number of third-party sellers having access to plenty of watches isn't remotely evidence that there are enough watches to satisfy demand.
There is NO shortage. How can you say that? They are everywhere, other than at AD’s.
Also, not a small number.......lots and lots of greys have them, and more than one of any model. They are just nailing the hell out of anyone that wants one with an insane premium.

They are just being sold to greys first, period.
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Old 1 June 2019, 09:26 AM   #17
francoamerican
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There is NO shortage. How can you say that? They are everywhere, other than at AD’s.
Also, not a small number.......lots and lots of greys have them, and more than one of any model. They are just nailing the hell out of anyone that wants one with an insane premium.

They are just being sold to greys first, period.
Exactly, supply and demand prevents shortages unless market regulation is enforced.

Hence shortages at ADs (regulated market) and no shortages on the open market (unregulated market)

Likewise if rolex didn't allow discounts from MSRP on PM pieces there would be surpluses of certain PM pieces in shops (though the spread is closing it seems a bit!)
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Old 1 June 2019, 07:37 AM   #18
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The shortage only exists for people that buy through an AD.
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Old 1 June 2019, 12:41 PM   #19
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Is this an AD or Grey?
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Old 1 June 2019, 07:38 AM   #20
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That looks like the back of a dirty van somewhere with a bunch of poached endangered animal species being shipped to be sold to the highest bidder. Sad.
Poor BLNRs.
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Old 1 June 2019, 08:10 AM   #21
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That looks like the back of a dirty van somewhere with a bunch of poached endangered animal species being shipped to be sold to the highest bidder. Sad.
Poor BLNRs.
lol I had a similar reaction. Sad seeing them there like that instead of on someone's wrist.
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Old 1 June 2019, 08:51 AM   #22
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That looks like the back of a dirty van somewhere with a bunch of poached endangered animal species being shipped to be sold to the highest bidder. Sad.
Poor BLNRs.
Sad indeed.
More like being held ransom.
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Old 1 June 2019, 07:40 AM   #23
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Sawgrass Mills Mall?

I remember seeing a dealer there w/ with a bunch of stock not too long ago.
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Old 1 June 2019, 12:49 PM   #24
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Sawgrass Mills Mall?

I remember seeing a dealer there w/ with a bunch of stock not too long ago.
Pollack jewelers. No that isnt it though.
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Old 1 June 2019, 08:57 AM   #25
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Many AD's do not put their SS watches in the case but have them in the back if they are a big AD. The smaller AD's tend to not get as many thus they sell them to their best customers first but don't tend to get a lot of SS watches. The average Joe won't get them until they develop a relationship with an AD. I have 3 AD's in San Antonio and have told them I will buy a watch from them since I lost my main AD. No calls. I happen to go to an AD in my hometown and talked to a salesman about what I want. We struck up a conversation and he promised me he would get me what I am looking for when they come in. Within a few weeks, I got the call for the CHNR and boom it was mine. He has told me that he will call me when a Black Daytona or BLNR on Jubilee comes in. There are some AD's that are still good guys but others that are not. Good luck.
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Old 1 June 2019, 10:04 AM   #26
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Who cares?


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Old 1 June 2019, 10:12 AM   #27
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Who cares?


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Came out of a time warp?
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Old 1 June 2019, 10:14 AM   #28
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Came out of a time warp?


Nope. Just don’t concern myself with trivial issues not within my control


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Old 1 June 2019, 10:21 AM   #29
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Nope. Just don’t concern myself with trivial issues not within my control


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Why the interest in the thread and continued return?

It’s an issue discussed regularly on this forum and by chance, I went to a location that had plenty to select from.
Chose to share with the forum.
That bothers you, don’t read it. Believe it or not, others are interested.
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Old 1 June 2019, 10:24 AM   #30
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Why the interest in the thread and continued return?

It’s an issue discussed regularly on this forum and by chance, I went to a location that had plenty to select from.
Chose to share with the forum.
That bothers you, don’t read it. Believe it or not, others are interested.


Thanks for straightening me out


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