Rolex is not a Sandwich

[1675-David]

Rolex applies for brand protection in Uganda, not wanting to be confused with a popular sandwich

https://www.monitor.co.ug/uganda/bus...ganda--4240340

[minute_man]

Obviously just setting a precedent. I don't see this going any further than that. It only serves to demonstrate that the brand is actively protecting its name. That's all.

Or

Planning to release a model with a sandwich dial

[padi56]

Originally Posted by minute_man

Obviously just setting a precedent. I don't see this going any further than that. It only serves to demonstrate that the brand is actively protecting its name. That's all.

Or

Planning to release a model with a sandwich dial

Have to agree in the real world Rolex only owns the name Rolex when its associated with watches clocks watch parts etc. There are a few companies world wide called Rolex that have nothing to do with the mechanical watch industry.

[Harry-57]

Originally Posted by padi56

Have to agree in the real world Rolex only owns the name Rolex when its associated with watches clocks watch parts etc. There are a few companies world wide called Rolex that have nothing to do with the mechanical watch industry.

They also own the word "Oyster" when it's associated with watches and clocks.

[minute_man]

Originally Posted by padi56

Have to agree in the real world Rolex only owns the name Rolex when its associated with watches clocks watch parts etc. There are a few companies world wide called Rolex that have nothing to do with the mechanical watch industry.

Exactly. I'm pretty sure there's a dry cleaner called Rolex in my wider area . Have seen their truck a few times.

Originally Posted by brandrea

It does sound like a decent sandwich

Agreed!

[Mr Ben]

Understandable. I’ve lost count of how many times I’ve tried to phone someone with a Golden Delicious. If only Apple had this approach to brand protection, I’d sleep better at night.

[HogwldFLTR]

Good to know.

[brandrea]

It does sound like a decent sandwich

[lifeback88]

When you have a business, you protect it... simple.

[Old Expat Beast]

Third World problems.

Seriously, though, it's getting a bit much with Rolex going after the small guy (or gals in this case): https://www.rolexforums.com/showthread.php?t=889041

And this: https://www.rolexforums.com/showpost...5&postcount=40

[PenDelicate]

I used to wonder at petty actions like this, until someone mentioned to me that if you own a brand and some tiny outfit somewhere infringes, and you know about it, and you do nothing about it, then it's much easier for someone else to then appropriate your brand name and claim that, because you did nothing in the first instance, then you have no right to take action in the second instance.

[1675-David]

Completely understandable, so easy to get them mixed up...

[Snowballs]

How about the infamous Submarine Sandwich?

[ltmgeller]

mmmm Rolex sandwich