IF you sell a hot sports watch after 3 + years of ownership ?

[B2 Stealth]

I would rather never purchase another Rolex if I had to worry my AD was monitoring what I did with the watches I had purchased.
There is a matter of principle involved here. My watch purchased with my cash to do with what I want.
My first Rolex was a Submariner purchased 4 years ago. When I asked about trading for a GMT I was offered half of what I had paid for it four month previously. It's a business.

[1William]

Your watch, your money involved. Your AD is not thinking about you when they sell a hot watch to another customer they just tell you to sit down and wait your turn. May happen or not. Worrying about what is going to happen is like paying a debt you do not owe. Buy/Sell/Trade as you please with who ever you want and who will do a fair deal with you. Leave nothing on the table in value as you will never recoup it moving forward. Go get the watch you want and move on.

[fskywalker]

Originally Posted by 1William

Your watch, your money involved. Your AD is not thinking about you when they sell a hot watch to another customer they just tell you to sit down and wait your turn. May happen or not. Worrying about what is going to happen is like paying a debt you do not owe. Buy/Sell/Trade as you please with who ever you want and who will do a fair deal with you. Leave nothing on the table in value as you will never recoup it moving forward. Go get the watch you want and move on.

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[Marcjvr]

Stockholme syndrome

[dannyp]

If you're looking to maintain the relationship, presumably you're in the market for a new one, so enquire about a trade-in. I think offering right-of-first-refusal is a classy move (even if you ultimately end up selling at market value).

[BlakeA]

This ranks right up there with posts like...”My wife won’t let me buy the watch...”.
Some people on here act like thy are 12 years old and have to ask their Mommy (wife) or their AD if they can buy (or sell) a watch. JFC

[JRell]

This is why I always sell it back to my AD. Don’t even want to have to think about this and/or deal with the shipping, emails, etc. As long as I get my money back. The AD rewards me later.

[dannyp]

Originally Posted by BlakeA

This ranks right up there with posts like...”My wife won’t let me buy the watch...”.
Some people on here act like thy are 12 years old and have to ask their Mommy (wife) or their AD if they can buy (or sell) a watch. JFC

Uh, going to have to disagree there: for those that consider $5-20,000 a substantial purchase, talking to their spouse first seems like the right thing to do, no?

[teck21]

If you don’t believe your AD cares about what happens to a Rolex after sale, buy one Rolex a week and tell your AD each time you buy a new one that you sold the previous one right after you bought it.

Doesn’t even have to be a ‘hot’ reference.


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[BroncoOne]

Originally Posted by Brich436

Ok I'm going to chime in here.... the watch is yours - do with it what you want.

My AD keeps the warranty card for 30 days and then mails it to you. This is their internal way of preventing flipping. Every AD is different.

I will tell you what I would do....

Let's say for example I wanted to sell my Sub 116610LN and move up to the new 41mm model. I would call my SA and express my interest in the new model. I would ask him to give me what I paid for the old sub as trade in on the new model - which many AD's will do to let you "trade up" in watch.

Now the market value is MUCH higher and we all know that. So yes you can sell it to DavidSW for more - but remember you are asking for a favor with an allocation to a hot model. The AD will make a couple k on the resale of your old watch and you get the brand new model you wanted. This is called a win / win and gives the AD an incentive to make 2 sales commissions..... which will help you out on the next one. Yes my way you will not make the extra $1500 of profit you could have with a grey market dealer but you solidify your relationship with your AD.

YMMV.

This is why you get the safe opened for you and are brought a fancy box with hard to get watches to choose from. It is a business from the AD perspective.
And you can ask for a slight premium for the watch that you are selling to the AD. The AD still makes a good profit and they are ALWAYS happy to hear from you when a new watch comes out.

[Calatrava r]

In my view buying a watch you do not like or intend to wear but only to resell it is flipping. If you buy a watch to wear and decide at any time its just not for you, move it on and find something else you like more. This has always been the case except a few years back we lost money on everything we sold, so nobody cared what we did. The more we bought the happier the ADs were.

[Jonathanhumes]

Good question! I've only ever bought watches I intend to keep forever, but it's got me thinking......if the AD called and suggested a top model was available, I'd probably part ex one if I needed the £££. Would be a very tough call to make. Good thread.

[airchitect]

Actually the AD’s and greys are on many of the same what’s app groups etc. and when they get watches and try to sell to each other they can quickly find out who sold it initially. My AD has nailed a few guys this way. Bigger issue though is that if it’s not your jam anymore can you move on? Well unless your AD owns you, sell away.


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[Robine]

You can sell it back to your AD.

[sj24k]

I’ve never once considered how a watch salesperson looks at me. If I want to buy a watch, I try the AD first, if they can’t deliver in a reasonable timeframe then I go grey. If I want to sell a watch, I find the best buyer, whoever and whenever.

It’s your money and your property. Just be a nice person and do with it what you want.


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[SeaAndSky]

Who cares. All you people keep going on and on about how no one can buy a watch at an AD anyway. ; )

[Brich436]

Originally Posted by zengineer

It sounds like you are giving the AD more cash than you'd have to give a grey dealer to make that trade. What exactly is the value of building this type of AD relationship ?

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I’m optimizing my relationship with the AD not trying to make every penny I can. You can certainly make more selling to a second hand dealer. If it’s your only watch and you never plan on buying another no bid deal.

What does it get me?

Well firstly I don’t have to post “am I a flipper on TRF” and secondly I get the new Explorer 1 the day they get it in stock. I’m willing to forgo a few bucks profit to get me what I want.

ADs give priority to good customers it’s that simple.


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[Brich436]

Originally Posted by VonSomething

Being prioritized above others for future purchases.

Bingo.

Got me this bad boy:




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