How’s the Rolex shortage in your country?

[Shadow Play]

Originally Posted by Eurico

On the contrary, my friend. The Brazilian customer is seeing Omega as an equally satisfying alternative to Rolex.

If this continues worldwide then we should surely expect to start seeing empty shelves in the Omega section? As we all know Rolex sells more watches each year than Omega, yet the Omega displays are full and the Rolex displays are empty.

[buffetwarren]

Toronto, Canada. Rolex is nowhere to be found. Sometimes you’ll find crappy DJs and OPs in display cases.

[sleepydoc]

Originally Posted by buffetwarren

Toronto, Canada. Rolex is nowhere to be found. Sometimes you’ll find crappy DJs and OPs in display cases.

What constitutes a crappy OP? Lol. Maybe a 28mm? We don’t even have those.

[HKP7M8]

I was surprised to see several non-sport (except for 1 Yachtmaster II) on display at my AD today. They were tagged as for exhibition only. Last time I was there the cupboards were bare.

[daft]

the "shortage" in rolex has been for several years now lol.

[arche3]

I just go to 47th street get pretty much whatever I want. But obviously way over prices compared to retail. All the same dealers I used to buy watches from are hoping this lasts.

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[supernovag]

AD has most popular models in their save, just not displaying and only give to their VIPs. Dump couple hundred thousands then the waiting time may just be few minutes or few days.


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[Eurico]

[zudec]

I'm hearing from my AD that things are getting better now but they simply can't put the stock out on display because that would encourage anyone and everyone to walk in.

[domi1]

In a corrupt country like mine the advantage is corrupt politicians, influencers and smugglers so i buy watches in a civilized country like Switzerland.

[AlexSpB]

St Petersburg Russia. We have 2 Rolex stores in a city, they have mostly ladies watches on display, but they also have some two tone Datejust as well. I just picked up DJ II 116300 last week - I visited one butique in early January and in early February got a call. Though Russian retail is higher than in the US or Europe, 116300 on a jubilee bracelet is about $9500 at the current exchange rate.

[daddywalrus]

Originally Posted by Bizcut1

The madness will not end. The AD's will not lose their customers. The Greys will not magically begin discounting your SS Rolex models...not today, not tomorrow...

How about "never?" Does never work for you?

Rolex means pay or don't play. And all the meaningless, "I hope, I hope" chatter in the world will not change that.

Can you name any mania in history that has lasted forever? Any economic boom that never went into decline? Dont be a fool. This new money will dry up as it always does.

[Driver8]

Originally Posted by daddywalrus

Can you name any mania in history that has lasted forever? Any economic boom that never went into decline?

Well said.

(And I'm an economist)

[jdp12199]

Originally Posted by daddywalrus

Can you name any mania in history that has lasted forever? Any economic boom that never went into decline? Dont be a fool. This new money will dry up as it always does.

Didn't the AP and Patek hype start before Rolex and still continues today? So since it's still continually going that should count forever. That's two of them...

[outlaw468]

Originally Posted by Bizcut1

The madness will not end. The AD's will not lose their customers. The Greys will not magically begin discounting your SS Rolex models...not today, not tomorrow...

How about "never?" Does never work for you?

Rolex means pay or don't play. And all the meaningless, "I hope, I hope" chatter in the world will not change that.

I’m not sure I agree. I don’t know that either extreme will happen but eventually, there will be more of a balance between supply and demand. When? Not sure. Maybe it will take a new financial crisis (I hope not) or some other macro event. When they happens, the greys will have to pull back their prices. Maybe not to pre-madness level, but they will come down.

[daddywalrus]

Originally Posted by jdp12199

Didn't the AP and Patek hype start before Rolex and still continues today? So since it's still continually going that should count forever. That's two of them...

Its the same bubble...

[jdp12199]

Originally Posted by daddywalrus

Its the same bubble...

I mean does the fact that they are all watch companies make them part of the same bubble? Everything else about them is different.

Certain Ferraris and Porches have been difficult to get for a very long time. In the past year Ford Broncos have become hard to get. Are these companies in the same bubble?

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[jdp12199]

Originally Posted by outlaw468

I’m not sure I agree. I don’t know that either extreme will happen but eventually, there will be more of a balance between supply and demand. When? Not sure. Maybe it will take a new financial crisis (I hope not) or some other macro event. When they happens, the greys will have to pull back their prices. Maybe not to pre-madness level, but they will come down.

It's all relative. What if the prices go up another 15% and then "come down" 10%. They are still up.

[cvo]

The world is a small place with the internet and social media. Anyone can sell anything anywhere; it is different to find a Rolex stash waiting for buyers.

[TomLou]

Originally Posted by Eurico

Here in Brazil, the situation is quite absurd. The Rolex Boutiques are completely empty, displaying one or two used watches, loaned from customers (!!!).

The sales representatives only give evasive and unwilling answers, blaming a worldwide shortage of Rolex watches, despite production increases. No more information whatsoever.

Frankly speaking, I never saw such a thing. The Omega Boutique is only a few steps away and it’s LOADED.

For Aeschlimann CEO of Omega, Customer satisfaction is a top priority
I can not say the same for the Rolex CEO Dufour.

[jdp12199]

Originally Posted by TomLou

For Aeschlimann CEO of Omega, Customer satisfaction is a top priority

I can not say the same for the Rolex CEO Dufour.

Well none of that matter when more people are still buying way more Rolex watches than Omega watches....

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[Gaijin]

Nothing here unless you want a blinged out ladies DJ.

[Soultime]

Originally Posted by Driver8

Well said.

(And I'm an economist)

Well said 2.

And I'm a portfolio manager.

[thecrownprince]

There is no shortly for the customers they prefer. The ADs are doing better than ever - the empty cases are because the watches are sold before they hit the case. So in fact, there is no issue for ADs, only for the customers that are being place on imaginary “lists”.

It’s business as usual and better. I advise anyone that haven’t gotten a call in 6 months for simple pieces like Subs / YM / DJ to go elsewhere

If you think Rolex is hard, try AP. Nearly impossible. Makes Rolex seems like Disneyland.

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[enjoythemusic]

Originally Posted by domi1

In a corrupt country like mine the advantage is corrupt politicians, influencers and smugglers so i buy watches in a civilized country like Switzerland.

So it's just like the USA government

[TheHolyLuck]

I was visiting an AD in France and they told me the « expositions only » pieces are just regular pieces that are probably already allocated. They have to show a minimum number of pieces to show something to clients. Beside that they have « no pieces to sell » but in the back there are a couple if you really are a VIP there.

[Jonnewbank]

Why would you pull something out of a box to get scratched and put it in a window if it’s already sold before it comes in as they all are because they can sell a full delivery in an hour with some phone calls to the 100s on a list?

Sound business for me.

There’s stock, we got a cermit, air king, fluted datejust and ym platinum bezel in six months. The stock is there, but it’s already sold.

What a business model they’ve created!


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